Proceedings of the 12th AIM-AMA Sheth Foundation Doctoral Consortium & International Marketing Conference 2025 (IMCDC 2025)

Designing the Conceptual Framework for Automotive Aftermarket

Authors
Saurav Nandi1, *, A. Seetharaman2, 3, K. Maddulety2, 3, Nada Sayarh Lebbar2, 3
1S P Jain School of Global Management | Dubai ∙ Mumbai ∙ Singapore ∙ Sydney|, 1st Floor, Kohinoor City Mall, Premier Rd, Kurla, Mumbai, 400070, India
2S P Jain School of Global Management | Dubai ∙ Mumbai ∙ Singapore ∙ Sydney|, Block 5, Dubai International Academic City, PO Box 502345, UAE
3S P Jain School of Global Management | Dubai ∙ Mumbai ∙ Singapore ∙ Sydney|, 10 Hyderabad Road, Singapore, 119579, Singapore
*Corresponding author. Email: sauravnadi.sn@gmail.com Email: saurav.dm21dba020@spjain.org
Corresponding Author
Saurav Nandi
Available Online 10 March 2026.
DOI
10.2991/978-94-6239-608-1_6How to use a DOI?
Keywords
Spare Parts; Battery Durability; Infrastructure of Recharging stations; E Mobility Technologies and Govt Polices
Abstract

This study’s goal is to look into how the rise of electric vehicles in the 4W class is affecting the automotive aftermarket. Aftermarket services refer to an automobile’s maintenance; it includes all related activities after its initial purchase and can be described as a secondary market to the automotive sector (Gebaurer et al., 2010). Automobile aftermarket stakeholders include three major groups: consumers, dealers and manufacturers. The adoption of electric vehicles (EVs) signifies a notable transformation within the automotive sector, leading to a decrease in maintenance and spare parts necessities. Although this change might present difficulties for conventional auto repair industries, it ultimately brings advantages for customers in terms of reduced operational expenses, decreased environmental harm, and alignment with the sustainability objectives of electric mobility.

Considering the massive potential of Electric Vehicles and its impact on automotive aftermarket, this article includes a study on particular independent variables that affect the global automobile aftermarket’s effective adoption. Findings help automotive aftermarket stakeholders, Electric vehicles and policymakers in understanding how to formulate strategy to mitigate challenges, why and how, can support and enhance customer engagement, scale profits in Electric vehicles repair parts by allocating skilled resources and robust implementation.

Interestingly, our findings suggest that flexibility in govt polices and grants in promoting Electric Vehicles and the close proximity of Infrastructure of recharging stations for EV’s will pave out the road to successful adoption in automotive aftermarket industry.

Copyright
© 2026 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 12th AIM-AMA Sheth Foundation Doctoral Consortium & International Marketing Conference 2025 (IMCDC 2025)
Series
Advances in Economics, Business and Management Research
Publication Date
10 March 2026
ISBN
978-94-6239-608-1
ISSN
2352-5428
DOI
10.2991/978-94-6239-608-1_6How to use a DOI?
Copyright
© 2026 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Saurav Nandi
AU  - A. Seetharaman
AU  - K. Maddulety
AU  - Nada Sayarh Lebbar
PY  - 2026
DA  - 2026/03/10
TI  - Designing the Conceptual Framework for Automotive Aftermarket
BT  - Proceedings of the 12th AIM-AMA Sheth Foundation Doctoral Consortium & International Marketing Conference 2025 (IMCDC 2025)
PB  - Atlantis Press
SP  - 87
EP  - 113
SN  - 2352-5428
UR  - https://doi.org/10.2991/978-94-6239-608-1_6
DO  - 10.2991/978-94-6239-608-1_6
ID  - Nandi2026
ER  -