Proceedings of the 2025 9th International Seminar on Education, Management and Social Sciences (ISEMSS 2025)

Examining the Influence of ChatGPT in Assisting Language Learners: A Social Experiment Approach in Thailand

Authors
Xi Zhang1, *
1Assumption University of Thailand, Bangkok, Thailand
*Corresponding author. Email: damon231023@163.com
Corresponding Author
Xi Zhang
Available Online 12 September 2025.
DOI
10.2991/978-2-38476-462-4_60How to use a DOI?
Keywords
Generative Artificial Intelligence; ChatGPT; language learning; personalized learning; AI-assisted education
Abstract

With the emergence of Generative Artificial Intelligence (GenAI), especially following the rise of ChatGPT, there has been growing interest in its application within educational contexts. This study investigates how ChatGPT can be leveraged to support the development of oral proficiency among learners of the Japanese language. A common challenge for Japanese learners is the lack of sufficient speaking practice, which often hinders their communicative fluency. ChatGPT, through its ability to simulate conversations, deliver immediate language feedback, and present a range of interactive speaking scenarios, serves as a novel complement to conventional pedagogical approaches.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2025 9th International Seminar on Education, Management and Social Sciences (ISEMSS 2025)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
12 September 2025
ISBN
978-2-38476-462-4
ISSN
2352-5398
DOI
10.2991/978-2-38476-462-4_60How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Xi Zhang
PY  - 2025
DA  - 2025/09/12
TI  - Examining the Influence of ChatGPT in Assisting Language Learners: A Social Experiment Approach in Thailand
BT  - Proceedings of the 2025 9th International Seminar on Education, Management and Social Sciences (ISEMSS 2025)
PB  - Atlantis Press
SP  - 547
EP  - 552
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-462-4_60
DO  - 10.2991/978-2-38476-462-4_60
ID  - Zhang2025
ER  -