Proceedings of the 2025 9th International Seminar on Education, Management and Social Sciences (ISEMSS 2025)

Research on Museum Tourism Experience Based on Web Text Analysis: a Case Study of Sichuan Museum

Authors
Wenqian Li1, Mengdi Li1, Changtai Lu1, *
1Sichuan Agricultural University, Chengdu, China
*Corresponding author. Email: 343754897@qq.com
Corresponding Author
Changtai Lu
Available Online 12 September 2025.
DOI
10.2991/978-2-38476-462-4_78How to use a DOI?
Keywords
museum tourism; web text analysis; tourism experience
Abstract

As an important medium for the dissemination and education of cultural heritage, the quality of the museum tourism experience directly influences visitor satisfaction and cultural identity. In recent years, with the widespread adoption of social media and online travel platforms, tourists have increasingly expressed their perceptions and evaluations of museum experiences through online reviews, social media posts, and other forms of digital feedback, generating vast amounts of textual data. This study employs a web-text analysis approach to examine online visitor reviews of the Sichuan Museum, conducting an in-depth exploration of tourists’ experiential perceptions. By analyzing visitors’ feelings, experiences, and evaluations, the research aims to uncover their underlying tourism needs and preferences regarding the Sichuan Museum. Ultimately, the findings provide actionable recommendations to support the high-quality development of the museum.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2025 9th International Seminar on Education, Management and Social Sciences (ISEMSS 2025)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
12 September 2025
ISBN
978-2-38476-462-4
ISSN
2352-5398
DOI
10.2991/978-2-38476-462-4_78How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Wenqian Li
AU  - Mengdi Li
AU  - Changtai Lu
PY  - 2025
DA  - 2025/09/12
TI  - Research on Museum Tourism Experience Based on Web Text Analysis: a Case Study of Sichuan Museum
BT  - Proceedings of the 2025 9th International Seminar on Education, Management and Social Sciences (ISEMSS 2025)
PB  - Atlantis Press
SP  - 691
EP  - 698
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-462-4_78
DO  - 10.2991/978-2-38476-462-4_78
ID  - Li2025
ER  -