Advances in Economics, Business and Management Research

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29788 articles
Proceedings Article

Combination Therapy of Green Tea and Green Coffee on Improving Cardiomyocyte Metabolism Through Increased Expression of AMPK and AKT Genes in Metabolic Syndrome Model Rats

Indah Nur Chomsy, Mohammad Saifur Rohman, Husnul Khotimah, Nashi Widodo, Nur Ida Panca Nugrahini
Metabolic syndrome (MetS) is a set of risk factors for metabolic abnormalities that can lead to dysfunction of organs, one of which is the heart. Each risk factor component of MetS represents a significant economic burden for patients, health plans, and society at large. One of the cardiovascular diseases...
Proceedings Article

Exploring the Pathway to Transformation and Upgrading of Sichuan Province’s Manufacturing Industry Amidst the Dual-Carbon Target Imperative

Hongai Shi, Yan Huang
As industrialization accelerates, global warming poses a dire threat to humanity and nature. China’s ambitious 2060 “dual carbon” target underscores the urgency. Sichuan, a manufacturing hub, faces a paradox: lagging tech intensity vs. abundant clean energy resources. Leveraging these strengths, Sichuan’s...
Proceedings Article

Business Model Innovation Driven by Artificial Intelligence

Haoran Jin
With the continuous development of artificial intelligence, its role in promoting business model innovation has become more and more obvious. This article focuses on the in-depth discussion of artificial intelligence-driven business model innovation, and proposes a comprehensive theoretical framework...
Proceedings Article

Analysis of Ways to Realize Effective Allocation of Human Resource Recruitment under Network Background

Xinyi Li
In recent years, online recruitment has become a mainstream recruitment method because of its low cost, wide coverage and other advantages. However, there are many problems in the effective allocation of human resources in online recruitment, such as unreasonable application of online recruitment in...
Proceedings Article

Ratio-Based Financial Performance Analysis of Pepsi

Mengqi Dong
Pepsi Co is a leading global food and beverage company with a broad portfolio of brands that have won the hearts and minds of consumers around the world. Despite the impact of the COVID-19 pandemic, the company's performance remained strong and satisfied consumers. The basic purpose of this report...
Proceedings Article

Gender Diversity, Bonus Schemes, and Manager’s Earnings Management Intention: An Experimental Study

I Putu Hendra Martadinata, I Nyoman Putra Yasa, Edy Sujana
This study aims to examine managers’ intentions for earnings management based on gender differences and bonus schemes through experimental methods. The experiment was conducted on 57 Master of Accounting students at Gadjah Mada University, Yogyakarta. Hypothesis testing is done by analysis of variance...
Proceedings Article

Social and Culture Factor in Bangsri Traditional Market Management in Jepara Regency

Ferninda Arlisa Widyasari, Tri Yuniningsih
Traditional market is one of the contributor in the Region Native Income in Jepara Regency. Meanwhile, the best managing is important thing to do, so it can increase the amount of Region Native Income. Management is influence by various factors, one of them is social culture factor in the environment...
Proceedings Article

Constructing the best supply chain process model of logistics for Free Trade Port Zone

Dingtao Zhao, Su-Hui Kuo, Tien-Chin Wang
With the development trend of international logistics, international logistics of Ports and Harbors International's role is more important, Stevedoring function is no longer just offer traditional type of transit transport function, whether the goods imported from abroad, the domestic manufacturers export...
Proceedings Article

Research on marketing strategy: case study of Disneyland

Jia Yao
In April 8, 2011, Shanghai Disneyland starts construction, Shanghai Disneyland will be the second Disneyland in China, at the same time, China will be the only country which has two Disneyland in the world besides the Unite States. This shows the economic strength of China is rapidly growing. Firstly,...
Proceedings Article

Strategic Financial Planning in Malaysia's National School: New Strategies for Education Transformation

Norfariza Mohd Radzi
The public national schools of the third millennium have to be given an opportunity to become more autonomous along the lines of the primary financial resources of government fund. The schools should have ownership of the school and its own resources thro
Proceedings Article

Discussion on Current Situation and Function of Grid Management—A Case Study of District S

Ying Zhou, Manfei Cui
Grid management is to divide the community into several grid units based on certain principles, and to deal with complex social affairs by means of information technology. This paper illustrates the definition and function of grid management in the existing literature, and describes the current situation...
Proceedings Article

Economic and philosophical vision of social development

M.K. Bulguchev, M.D. Yusupova
According to the classical definition, in order to relate an individual to a particular nation, the person must correspond to 4 distinctive digital features: culture, territory, economy, and language (in alphabetical order). However, as our observations and subsequent analysis show, 99 % of the country's...
Proceedings Article

Research on Early Warning Model of Financial Dilemma of Listed Enterprises on Small and Medium-sized Board

Shishi Sima
Financial risk accompanies with the development of enterprises from start-up, maturity to recession. Under the new normal economic situation, China's economic growth slows down. Small and medium-sized board listed companies are facing greater financial risk than before. Financial early warning is a method...
Proceedings Article

Turn to new industrialization: the world economy and Russia

Viktor Ryazanov
The article analyzes the reasons for deindustrialization of the economy, that took place in the developed capitalist countries and in Russia, emerging under the influence of a hypothesis of ousting the industrial production by the service industry and, in the first place, its financial segment. The unfavourable...
Proceedings Article

The Relationship between Economic Development and Governance Improvement

Qifa Jiang
Government is critical of importance for economic development. One reason for China’s rapid economic development is its experience and practice of governance. In this paper we build a regression model to discuss the relationship between governance improvement and rapid economic development in China....
Proceedings Article

The Effect Of Capital Structure On Firm Performance Of Manufacturing Companies In ASEAN 5 Country

Hilmi Aulia, Imo Gandakusuma
The purpose of this research was to find the effects of capital structure of manufacturing companies towards firm performance in Asean 5 Country. The research samples are manufacturing companies listed on stock exchanges in Indonesia, Malaysia, Philippines, Singapore, and Thailand. The data, as samples,...
Proceedings Article

Sources of Stimulation of Investment Activity in Russia for the Transition to a New Stage of Technology

I.V. Minakova, O.I. Solodukhina, T.N. Bukreeva, A.A. Golovin, A.A. Baroyan
Innovation is a major factor in market competition, which allows companies to earn extra profits through intellectual rent generated by the exclusive use of more efficient technologies. The purpose of the research is to study the resource support for investments in technology modernization of the Russian...
Proceedings Article

Generational Orientation in Tax Compliance

Yenni Mangoting, Azalia Faustania, Nickie Gunawan, Virginia Visakha
This study was conducted to examine differences in perceptions of generations X, Y, and Z regarding tax fairness, taxpayer’s satisfaction, and social interactions in carrying out tax compliance. Quantitative data were collected through a closed questionnaire distributed to 139 individual taxpayers grouped...
Proceedings Article

Chinese Blind Box Market Needs Regulating

Lige Fu, Zheyu Zhao
China’s rapidly developing economy and the sound Internet era have had an integral influence on the prosperity and rise of the blind box industry. This paper focuses on the lack of market regulation and the corresponding adjustments that need to be made in the context of the era of blind box emergence....
Proceedings Article

Investigating the Relationship among Tourism, Economic Growth and CO2 Emissions for G20 Countries

Pooja Mehra, Muskan Kataria, Namita Kapoor, Bidisha Banerji
Tourism, an important economic activity for any nation, contributes significantly to GDP, particularly fast tourism, which means mass travelling and short-duration trips. As tourism expands, it necessitates the expansion of infrastructure, which requires energy consumption at a higher level leading to...
Proceedings Article

Revolutionizing Marketing: How Ai is Transforming Customer Engagement

Abhishek Raghulan, N. Jayanthi
This paper digs into the progressive effect of Man-made brainpower (simulated intelligence) on the scene of promoting and its significant ramifications for client commitment. AI's integration into marketing strategies has ushered in a paradigm shift, redefining how businesses interact with and understand...
Proceedings Article

Green Supply Chain Construction Strategies for Agricultural Products in the Guangdong-Hong Kong-Macao Greater Bay Area: A Systematic Approach

Haidong Li
The Guangdong-Hong Kong-Macao Greater Bay Area (GBA) is a key economic region in China with strong agricultural production and high product demand. This paper examines strategies for building a green agricultural supply chain in the GBA, integrating logistics, information, and finance. It aims to improve...
Proceedings Article

Research on the Optimization Path of Labor Relations for Young-Old Re-employment in the Pearl River Delta from a CSR Perspective

Xiyue Wang
Based on projections, during the “14th Five-Year Plan” period, the total population aged 60 and above will exceed 300 million, accounting for more than 20% of the total population, marking entry into the moderate aging stage. Survey data shows that nationwide, 46.7% of elderly people return to the workplace...
Proceedings Article

The Effect of Destination Image, Tourist Satisfaction, Perceived Value, and Perceived Service Quality on Tourist Loyalty at Bali’s Seminyak Beach

Bryan Amadeus, Stefanus Budy Widjaja Subali, Prita Ayu Kusumawardhani
Loyal visitors are essential to keep tourist destinations surviving and thriving. Tourist loyalty is a tendency to revisit tourist sites influenced by tourists’ satisfaction. Quantitative research was conducted based on a theoretical model demonstrating how perceived value and perceived service quality...
Proceedings Article

Effect of Work Environment and Administrative Satisfaction of Employee Ministers of Religion of the Province of West Sumatra

Irda Hayati, Yunia Wardi, Erni Masdupi
The purpose of this study was to determine and analyze the influence of the work environment and job satisfaction on organizational commitment. The study population was an employee of the Ministry of Religion Office of West Sumatra Province, with a total sample of 70 people. The analysis technique used...
Proceedings Article

Development of Engineering Education According to Demands of World Standards

S. I. Osipova, N.V. Gafurova, V.V. Osipov
System gap between market of educational services and labor market determines the crisis of engineering education. It causes necessity of essential changes in training of qualified personnel, competitive in world`s labor market in accordance with its demands. Perspective direction of engineering education`s...
Proceedings Article

Arctic tourism: assessment of potential, directions of its development and security of its implementation in the European North

V. Orlova, A. Sinitsyn, T. Akhmetov
The paper presents the results of the study of the formation, development and realization process of the Arctic tourism potential in the European North, the problem of development of an integrated approach to the study of the Arctic tourism potential, including its assessment, the definition of development...
Proceedings Article

Overview of Basic Education in China

Li-Na Zhang, Xiao-Dong Pan, Dong-Qing Bai
The first section presents the general structure of Chinese Educational system, particularly with the reference to the basic education. In the second section, the review and analysis of the developments and reforms of Chinese basic education will be presented, starting with a review of basic education...
Proceedings Article

The dilemma and Countermeasures of Digital Trade Development in China Under the New Situation

Yiru Li, Xuejia Li, Hongjian Yu
Digital trade is a technological dispute and a dispute over rules. This paper describes the new situation facing our country, analysis of the difficulties in the development of digital trade: significant differences in infrastructure construction level in China, the rules of digital trade at home and...
Proceedings Article

The Use of Statistical Methods in the Assessment and Monitoring of Institutional Transformations of Environmental Activities in Russia

N.M. Goreeva, N.A. Kokorev, L.N. Demidova, S.I. Chernyaev
The article describes the aspects of decision making in the context of institutional transformations of environmental activities based on the use of a wide range of statistical methods. Their advantage is the ability to make and use models in the short term. Analysis and, on its basis, forecasting the...
Proceedings Article

High School Student Considerations in Choosing Economic Faculty in Private Colleges at Pekanbaru City

Ryan Pahlawan, Prama Widayat, Heppi Syofya
Business competition among universities that provide study programs in Economics in Pekanbaru is quite competitive. Several universities that are popular among prospective students are Lancang Kuning University (UNILAK), Riau Islamic University (UIR), Riau Muhammadiyah University (UMRI), Pelita Indonesia...
Proceedings Article

Adaptation of Culture and Creative Industries Sphere to the Transition of Digital Technologies

D.N. Sukhovskaya, L.I. Ermakova
The article presents the analyses of the operational model of managing culture organizations and business of the creative industries sector and also examines the problems emerging in the process of the adaptation of culture and creative industries to the transition to digital technologies. The authors...
Proceedings Article

Complex and Commission Expertise on Illegal Actions in the Public Sector

S.A. Zvyagin, I.E. Strygina, E.P. Maltsev, T.N. Fomenko
The paper considers certain organizational and methodological aspects of the production of complex and commission accounting examinations on illegal economic actions in the budget sphere. The authors’ methodology for the work of an expert accountant in organizing and conducting complex and commission...
Proceedings Article

The Landscape of Inclusive Public Service Innovation in Indonesian Local Government

Mujibur Rahman Khairul Muluk, Muhammad Rizki Pratama, Ajie Hanif Muzaqi
The global movement demands equality and justice, which the state must fulfill through integrative public policy, therefore public service is the right of all society groups without exception. Various studies on public service innovation in Indonesia only provide an overview and is less specific about...
Proceedings Article

Analysis of Hong Kong Dollar in a Changing Economic Environment

Dihua Fang
Many people have begun to reconsider the linkage of Hong Kong’s currency, the Hong Kong Dollar, to the U.S. Dollar under the historically great tension in US-China relationships and the underlying conflict between two of the world’s biggest economies. There are many different policy candidates advocated...
Proceedings Article

Economic Assessment of the Effectiveness of the Introduction of Industry 4.0 Technologies in the Activities of Industrial Enterprises

N.V. Skvortsova, T.P. Rakhlis, I.A. Savelyeva
At the current stage of social development and the formation of new social relations, mankind has entered the next phase of its development, which is commonly referred to as the era of digitalization or the fourth industrial revolution. The economy digitalization in general and the transition to intelligent...
Proceedings Article

Study on Optimization of Water Pollutant Tax in Inner Mongolia Under the Constraint of Water Environmental Carrying Capacity

Xinjiletu Yang, Wenzheng Wang, Weihong Han, Yanli Yang
It has become a difficult problem for local governments to specify the tax amount of each pollutant involved in environmental protection tax, which lack of support for the theoretical basis and empirical data. This paper takes the Inner Mongolia Autonomous Region as an example, using Time Series Analysis...
Proceedings Article

Characteristics and Influencing Factors of Urban Agglomeration Competitiveness in Pearl River Delta

Jieyu LIANG, Bo TANG, Tingting HUANG, Pingping JIANG, Xiaolin YOU
Through the construction of evaluation system, based on Entropy TOPSIS and obstacle degree model to measure competitiveness characteristics and influencing factors of Pearl River Delta. The results showed that: (1) The advantages in the competitiveness dimension were economic competitiveness, social...
Proceedings Article

Assessment of Sustainable Development of the Non-State Sector of the Social Sphere

Ekaterina Ogorodnikova, Tatiana Kochergina, Tatiana Guseva, Konstantin Rostovtsev
The relevance of the study is due to the need to assess the results of stimulating the work of non-state actors - producers of social services, the dissemination of which should solve the problem of providing the population of Russia with healthcare, education, social services and culture. As a methodological...
Proceedings Article

The Effect of Dividend Policy On Company Value with Profitability as A Moderation

Fisca Mawa’ Pangraran, Syarifuddin Rasyid
In addition to analyzing the moderating effect of profitability, this study aims to investigate the relationship between dividend policy and the valuation of companies in Indonesia’s consumer cyclical sector. In reaction to changes in economic cycles and consumption patterns, the consumer cyclicals sector...
Proceedings Article

Impact of Gamification on Employee Engagement- An Empirical Study With Special Reference To IT Industry in Bengaluru

Priyanka Sharma, H. K. Manjula, Divyesh Kumar
Gamification is a growing trend in employee engagement that helps workers accomplish specific goals & objectives by utilizing a digital environment. The worker engages in a game that provides points, standing, & incentives as they advance the abilities, objectives, or goals the business is attempting...
Proceedings Article

The Impact of Green Logistics and Digitalization on Economic Development: Evidence from the Yangtze River Delta Region

Jiarong Liang
Based on research data from the Yangtze River Delta region, this study examines the association between digitization, green logistics and economic development. Using a double fixed-effects model, regression analyses were conducted to investigate the effects of green logistics, wealth per capita, total...
Proceedings Article

Prediction and Analysis of Subway Passenger Flow Based on AnyLogic in the Context of Big Data

Yingying Mei
The model uses computer pedestrian simulation software as the platform and Hefei Tianzhu Road Metro Station as the research object. Using the pedestrian library in Anylogic, the passenger flow distribution of a subway station in a certain place is simulated, and the service level of the platform, the...
Proceedings Article

The Application of Blockchain Technology in E-CNY in China

Haomin Feng
Following the development of modern information and computer technology, different countries and industries are looking for innovative and groundbreaking technical breakthroughs. As a big country in the world, China is trying to use blockchain technology to revolutionize currency policy. This article...
Proceedings Article

The Impact of Green Diamond Reward Rating on Liquidity Risk of ESG Exchange Traded Funds (ETFs)

Yamei Zhao
It is a puzzle that whether environment, social, and governance (ESG) exchange-traded fund (ETF) is a better choice for investors than buying conventional ETFs and whether ESG ETFs with higher green diamond reward ratings could have lower liquidity risk, especially during the recession. By regression...
Proceedings Article

Cognitive Semiotic Analysis to Map the Sociological Trends

Muhamad Gibraltar, Hamedi Mohd Adnan, Mohamad Saleeh Rahamad
Contemporary Indonesian society is domestically diverse and unique because it shows the sociological trend of dialectical reconciliation between dominant myths and counter-myths. The cognitive semiotic study reported that some people prioritize counter-myths over dominant myths if they want to get political...
Proceedings Article

The Adaptability Challenge of Financial Services in the Coffee Plantation Industry in Yunnan Province

Linxin Yin
This article examines the challenges of financial service adaptability in the coffee planting industry and discusses potential solutions, using Yunnan Province as an example. The main challenges include the mismatch between the loan cycles offered by financial institutions and the coffee planting cycle,...
Proceedings Article

The Impact of Financial Technology Investment on Corporate Innovation: Based on the Perspective of the Digital Economy

Binran Liu, Ge Yan, Wenyue Yang, Siya Zhou, Zhiqiao Zhang
The world is now gradually entering the era of digital economy, and the wide application of digital economy not only profoundly affects the transformation and upgrading of traditional industries and gives rise to new industries, but also promotes the adjustment of government macro policies to a certain...
Proceedings Article

Management strategy of the Marind Cultural Arts Festival as breakthrough innovations for improving tourism appeal in Merauke, Papua

Fitriani, Ida Hayu Dwimawanti, Edoardus E. Maturbongs
Merauke is a district area of Marind ethnic shelter life, the expansion of Papua especially in Merauke, making the young generation forget their identity. Government's efforts to preserve Marind cultural ethnic is by holding the Ndambu Festival for 3 years, nonetheless the lack information and the distance...
Proceedings Article

Intellectual property as instrument for implementation of innovative technologies

Sergey Mihailovich Nikitenko, Maria Anatolievna Mesyats, Evgenia Olegovna Pakhomova
This article is devoted to the study of features related to the pledge of intellectual property in foreign and domestic practice. Carrying out pledge transactions on objects of intellectual property accelerates the pace of creating innovative systems in the economy. In present paper, the modern scheme...
Proceedings Article

The Construction and Practice of the Information System of Teaching Quality Monitoring and Security System in Local Undergraduate Universities Taking Fuzhou University of International Studies and Trade as an Example

Hangzhou Zhong
Since 1990s, the quality management of higher education has entered an important stage of implementation. The quality of education and teaching in colleges and universities is at an important position. Different universities have established corresponding information systems for monitoring and guaranteeing...
Proceedings Article

Research on the Relationship between Personalized Agreement and Work Performance

Yu Zhang, Xiuling Ding
There have been many changes in the overall work style and work performance assessment in the new era, this is directly related to the characteristics of the times and the latest needs of people. Personalized agreements formally appear in this context, referring to individualized work arrangements negotiated...
Proceedings Article

Reform and Practice of Computer Basic Course

Xin Sui, Yi Sui
The course "Computer Basic" is the core course of basic computer teaching in Colleges and universities, and it is an important part of general education in universities. The teaching goal is to cultivate students’ information literacy, computational science literacy and Computational Thinking Ability...
Proceedings Article

On the Medical Ethics Thought of the “Great Medical Doctor”

Wen-Li Wang
The “exquisite” in the thought of “Great Doctor” reflects that doctors must have superb professional skills. “Honest” requires doctors to “save the suffering of the spirit”, have a noble moral character and be cautious about words. The thought of “Great Doctor” has practical value in the formation of...
Proceedings Article

Research on Mechanism of Foreign Talent Introduction in China’s First-class Discipline Construction Universities

Hanwen Zhang
In recent years, fierce talent competition on the worldwide labor market has prompted moves to heighten the awareness of foreign talent work in China. Especially under the current “double first-class initiative” context, it becomes a matter of particular urgency. In order to stimulate the endogenous...
Proceedings Article

Barriers to Use E-Learning Platform in Indonesia Higher Education: Factors Related to People and Organization

Meika Kurnia Puji Rahayu
The advancement of Information and Communication Technology (ICT), especially in the current industrial era 4.0 has forced organizations in almost all fields, including Higher Education institutions, to change. The Indonesian government through the Directorate General of Higher Education responds to...
Proceedings Article

Study on the Application of Experiential Teaching Model in Japanese Teaching in Colleges and Universities

Tian Zeng
The development of representational expressive technology in China has led to the transformation of basic methodology of painting. Although it had conflict on traditional painting consciousness, it was also accepted by a group of artists with advanced thoughts and artistic sensitivities. Based on the...
Proceedings Article

Main Directions of Improvement of Investment Processes in the Chechen Republic

L. Sh. Yangulbaeva, M.Sh. Merzho, H.G. Chaplaev
The topic of attracting investment is especially relevant for our country, taking into account the diversity of regions, the different rates of their economic development, the state of production, financial, and business infrastructure. Timely and proper use of investments ensures the socio-economic...
Proceedings Article

Development of Human Resources in Pedagogical Activity Based on Effective Educational Practices in the Sphere of Formation of Safety Culture on Transport

G.S. Kamerilova, M.A. Kartavykh, E.L. Ageeva, M.A. Veryaskina
The necessity and opportunities of education human resources development in the sphere of development of the culture of safety in transport are revealed, the relevance of which is determined by high risks of child road traffic injuries. The value of human resources of education is determined by their...
Proceedings Article

The Effect of Corporate Debt Maturity on Performance Volatility in Manufacturing Companies Listed on the Indonesia Stock Exchange in 2014-2018

Khoirun Nisa Hsb, Dina Patrisia
The purpose of this study is to determine the effect of corporate debt maturity on performance volatility and examine the role of size and sales growth in moderating the relationship between corporate debt maturity on performance volatility. Based on the data adequacy criteria, The final sample of the...
Proceedings Article

Analysis of the Influence of Greek Mythology Upon English Culture

Xiaoxi Cui
The Greek mythology is the creation of ancient Greek people and is originated from the old Aegean culture. It is a representative of the brilliant civilization of ancient people in Europe. Through history, the Greek mythology has greatly influenced the development of the European culture. As an important...
Proceedings Article

Leadership and Commitment to Organizational Change of Government Employee in Padang, West Sumatra

Mega Asri Zona, Ilham Thaib
The aim of this research is to examine the influence of two leadership styles (transformational leadership and transactional leadership) on commitment to organizational change of government employee in Padang, West Sumatra. This research object is employee working as government employee in Padang city....
Proceedings Article

Hidden Danger Behind Financial Crisis in Emerging Markets

Shiyuan Yang
Under the circumstance of financial integration, the spillover effect of financial crisis has gradually evolved from regions to worldwide. Plus, the outbreak of Covid-19 has accelerated the social and economic polarization. In general risk management research, countries with high debt defaulting risk...
Proceedings Article

A Systematic Literature Review: University Strategic Management

Zakiyah Tsauroh Islamiyah, Agus Rahayu, Lili Adi Wibowo
The purpose of this research is to get an overview of the strategies management implemented by universities to achieve university goals. Higher education is being modernized to effectively coordinate the education system into the worldwide instructive surroundings. Nevertheless, the lion’s share of institutions’...
Proceedings Article

Study on the Governance Transformation of Key Rural Revitalization Regions from the Perspective of Common Prosperity

A Case study of Yushu Prefecture, Qinghai Province

Jing Liang, Yubo Jiang
The historic solution to absolute poverty does not mean the end of anti-poverty governance. Attaching importance to and solving the sustainable development of low-income population is a major issue that needs to be deeply studied to solidly promote common prosperity. Yushu Prefecture of Qinghai Province...
Proceedings Article

Inconsistency of Covid-19 Information Among Tourism Stakeholders in Indonesia

Yenni Sri Utami, Pawito Pawito, Prahastiwi Utari, Drajat Tri Kartono
This article discusses the analysis of the production of the COVID-19 message by tourism stakeholders to restore the economy of the tourism sector. Even until almost a year of pandemic, a way to restore the tourism sector is nowhere to be found. The hotel business and other businesses supporting tourism...
Proceedings Article

E-Commerce Adoption, Entrepreneurial Orientation, and Market Orientation to Improve SME Business Performance (A Study of the Cibaduyut Shoe Center)

Sunu Puguh Hayu Triono, Risma Dayanti, Pebri Yanida
Small and Medium-sized Enterprises (SMEs) are crucial to Indonesia’s national economic development. However, many SMEs have seen a decline in performance since the pandemic and have struggled to recover. E-commerce has the potential to enhance their business performance. This study explores how adopting...
Proceedings Article

The Effect of Word – of – Mouth on the Adoption Behavior of Mobile Banking in Vietnam

Thuy Phan Chung, Loan Nguyen Thi Ngoc, Linh Nguyen Thi My, An Vu Xuan
The effect of Word-of-Mouth on customer behavior has been studied in many countries. However, this effect hasn't been found, especially in the Vietnamese banking industry . This study, therefore, aims to examine whether Word-of-Mouth is the main driver of the adoption behavior of mobile banking...
Proceedings Article

The Role of Intellectual Capital and Profitability through Financial Distress on Firm Value

Jouzar Farouq Ishak, Syakira Maharani Maulana, Arry Irawan, Fifi Afiyanti Tripuspitorini, Riauli Susilawaty Hutapea, Neneng Dahtiah, Yanti Rufaedah
The Sustainable Development Goals (SDGs) were adopted by nations worldwide in 2015. SDGs number nine is about fostering innovation, fostering inclusive and sustainable industrialization, and developing resilient industries. One way that the industry may support the SDGs is through intellectual capital,...
Proceedings Article

The Role of Artificial Intelligence in Personalized Marketing: Enhancing Customer Experience & Retention

Jatin Singh Bankawat, Preeti Sharma
Artificial intelligence (AI) is revolutionising modern marketing, especially personalised marketing. This study investigates how AI can improve customer experience & retention by using customised marketing tactics. Insights from a primary survey of marketing managers representing different companies...
Proceedings Article

Understanding The Dependency Between Environmental Intelligence, Environmental Knowledge, Environmental Attitudes, and Environmental Behaviour

Lola Kurnia Pitaloka, Kardoyo, Saringatun Mudrikah, Irnin Miladdyan Airyq
The environment has become an important issue constantly advocated to mitigate the climate crisis. One institution capable of realizing this is universities, where students become agents of environmental change. Universities are required to have programs that support environmental issues. However, the...
Proceedings Article

Gravity Model Analysis on Indonesia’s Trade to ASEAN and China

Ivori Geovani Putri, Doni Satria
This study seeks to examine the influence of the Gravity Model on intra-ASEAN trade by utilizing two research models: export and import. A quantitative descriptive approach was employed, with the Gravity Model analyzed through panel data regression techniques. The findings indicate that the independent...
Proceedings Article

Increase Brand Awareness and Brand Image Using Social Media Marketing Elements

Muhammad Zulkifli Amanda, Yolanda Masnita
Establishing a comprehensive and interactive Social Media Marketing (SMM) will help build a trustworthy Brand Image. That will increase consumer loyalty and willingness to buy the product. This study aimed to examine and analyze the effect of social media marketing elements - Entertainment, Pleasure,...
Proceedings Article

Application of Game Theory in Selecting Covid-19 Immunity Methods

Jiale Li
This paper aims to do a comprehensive analysis through research on the relationship between shield immunity and the city of herd immunity. And then the paper makes some evaluations and suggestions for the policy formulation in Shanghai by using game theory. To come up with the conclusion on the topic,...
Proceedings Article

Based on Text Mining and Analysis of Beijing’s Achievement Transformation Policy Research

Zihao Cao, Xinfeng Wang, Jian Ma
This study utilizes text mining to analyze Beijing’s technology transfer policies from 2006–2023. Frequency and semantic network analysis provide an in-depth investigation of the regional policy landscape. The study found frequent keywords like innovation, development, enterprise, reflecting...
Proceedings Article

SWOT-PEST-Porter’s 5 Force Analysis for Post-pandemic the Cheesecake Factory

Yuhan Jiang
The cheesecake factory is a global restaurant chain. Using SWOT analysis, the overall development of the cheesecake factory is analyzed from four aspects: company’s inside strengths, company’s inside weaknesses, company’s outside opportunities and company’s outside threats. In addition, PEST analysis...
Proceedings Article

Cultivation Research of Innovation-type Foreign Language Talents under the Regional Economic Development Background

Wantong Huang
The regional economy is the product of rapid development of human economy and society, a reflection of economic globalization as well as the director to ask more and more requirements to talents and market. The current rapid regional economic development makes the quantity required of innovation-type...
Proceedings Article

The Bottleneck of the Development of Yacht Maritime Leisure Tourism in Fujian and its Countermeasures

Li-Feng Wang, Yun-Feng Xiong, Qing-Lin Chen, Chao-Yu Zheng
Yacht maritime leisure tourism in Fujian coastal tourism cities is showing an explosive growth trend. The development potential of yacht maritime leisure tourism is huge, but faces with many development bottlenecks, including the lack of industry centralized administration departments, prohibiting yachts...
Proceedings Article

Analysis on the Comparative Advantage and Export Competitiveness of China's Fruit Products

Jun Chen, Chao Chen, Dilin Yao
China is the world's largest producer of fruits. The fruit industry occupies an important position in the national economy. Since 1993, fruit yield volume and orchard area of China have been ranking the first place in the world. The improvement of the export competition of China's fruit products still...
Proceedings Article

Research on Teaching Evaluation System Based on Project Teaching Method

Yulong Zuo
The project teaching method integrating the essence of inquiry teaching method, the task driven teaching method and case teaching method three teaching method. Integration of professional knowledge and skills required to bring students into the process of the tasks, let students actively construct autonomous...
Proceedings Article

Effect of CEO Power on Executive Pay-Performance Sensitivity: A literature Review

Changzheng Zhang, Zhuoqin Gao
In order to reconcile the conflicting conclusions of research on the manipulation effect of CEO power on executive pay-performance sensitivity (EPPS) and further promote the research progress, the method of literature review is adopted by investigating and discussing the latest studies on this topic...
Proceedings Article

The Research on the Mode and Advantages of Applying Cloud Computing in China’s SMEs Accounting Information

Dong-Dong Weng, Xiao-Fang Wang, Yao-Xiang Bi
Cloud computing, as a emerging calculation mode and service pattern, brings infinite reverie for developing Accounting Information. This paper, in a setting of big data era ,analyzes the present development status of China’s SMEs accounting information, indicates many issues that may be encountered during...
Proceedings Article

The Influence of American Manufacturing Strengthening Policies and China’s Countermeasures

Qiuming Han
Recently, the United States has issued a series of manufacturing development strategies and research reports to defend the hegemony of its manufacturing industry. This paper analyzes the core objectives, major measures of the relevant US policies, and the four major challenges brought to the development...
Proceedings Article

Analysis of Factor Affecting User Interest Towards Use of Tcash QR Code

Imam Yulijanto, Maya Ariyanti
This study aims to analyze the factors that influence intention to use T-Cash QR Code from perception ease of use, perception usefulness, subjective norm, perception behavior control, and attitude. This research uses quantitative approach. The population is T-Cash user with QR Code which is in DKI Jakarta...
Proceedings Article

Moderating Effect of Press Highlights on The Effect of the Quality of Internal Control Systems on Disclosure in Local Government Financial Reports

Farid Handoko, Bambang Pamungkas, Akhmad Syakhroza, Ancella A. Hermawan
Many factors are believed to affect government’s financial voluntary disclosure. Among these are system endorsement and press coverage. The objective of this study is to investigate the effect of the quality of internal control systems on disclosure in the local government’s financial report and the...
Proceedings Article

The Opportunity, Challenge and Strategy of MOOC Bringing to Ideological and Political Theory Course in Colleges

Jikun Wang, Lujun Lv
Since 2012, the world has set off a wave of "MOOC". With the addition of Tsinghua University and other universities, MOOC has rapidly developed in China. This brings some opportunities to the course construction of ideological and political theory in Chinese to a certain extent but also brings some challenges....
Proceedings Article

Modeling of Risks and Threats in the Management of Personnel Security of the Enterprise

Tetiana Zatonatska, Olena Liubkina, Dmytro Zatonatskyi, Maksym Bilychenko
The article outlines the author's model of risks and threats prediction as components of a comprehensive system of personnel safety management at an enterprise based on the application of the psychosocial approach. It is proved that the psychological features and behavior of employees may form the basis...
Proceedings Article

Innovation Strategy of ‘Silungkang Songket' as the World Heritage

Dessi Susanti, Rose Rahmidani, Armiati Armiati
This research is expected to produce a road map of the innovation strategy of silungkang songket and to create the profile of the innovation factors of its to exist nationally and internationally. The data were collected by using observation method, documentation study, interview with silungkang songket...
Proceedings Article

The Application Of Multimedia Technology In Computer Teaching

Ying Yu
Interactive computer multimedia technology, the diversity of external stimulation, hypertext and complex features, along with the multimedia technology popularization, the multimedia technology applied in teaching is very common. Here in this paper, the value in the multimedia technology applied in computer...
Proceedings Article

A Review of Researches on Accounting in China Brought by Artificial Intelligence*

Youyun Wen
In recent years, with the innovation and development of science and technology, the application of artificial intelligence technology in accounting field has become more and more extensive and in-depth. The integration of artificial intelligence and accounting is both an opportunity and a challenge....
Proceedings Article

Intellectual Property Policy, Legal Framework and Problems of the System for Finding Borrowings in Scientific Works

V.N. Orobinskaya, N.N. Pachina, E.V. Galdin, A.R. Pachin
The innovative development of the country is based on intellectual property, which contributes to the development of the country’s economy and the achievement of national advantages in the scientific and technical sphere over other countries. One of the promising forms of intellectual property is a scientific...
Proceedings Article

PT Kalbe Farma and Weakening of Rupiah

S.L. Swandono, K. Raesita, P.A. Mahadwartha
The exchange rate is one of the biggest economic issues because the fluctuation of the exchange rate could harm any businesses as they use different currencies in their daily operations. This case study aims to analyze the strategies used by PT Kalbe Farma, Tbk, a pharmaceutical company listed in the...
Proceedings Article

Research for the Development of Digital Inclusive Finance in Rural Areas of Sichuan Province

Haoran Gu
In document No.1 of the Central Committee, the application of digital inclusive finance in rural areas has become a bright spot. This paper analyzes the development of digital inclusive finance in some rural areas of Sichuan Province. The study found that, in terms of service breadth, rural areas differ...
Proceedings Article

Study of the Features of Adaptation of Intellectual Capital in Regions with Weak Economy to the Conditions of “Big Challenges”

A.P. Suvorova, O.M. Repina, N.Yu. Sudakova, S.A. Rudenko
In the modern economy, the model of state management of territorial development is changing. It is being built taking into account the complex external environment and the existing “big challenges”. The authors studied foreign experience and highlighted approaches to establishing significant factors...
Proceedings Article

Marketing to Millennials:

University Marketing by Social Media

Okki Trinanda, Astri Yuza Sari
This study aims to analyze the influence of digital media on UNP’s Brand Awareness for its prospective students in Padang. The results showed that: (1) Most of UNP’s student candidates in Padang stated that Digital Media Ads such as Facebook, Instagram, Twitter, Website, YouTube, and Blog are not effective...
Proceedings Article

Algorithm Aversion and Self-driving Cars

Yuze Kang
Algorithm aversion is the phenomenon that humans tend to resist using algorithms for assisting decision-making, and this aversion has affected the application and spreading of autonomous vehicles, which deploy algorithms. This paper will at first shortly review the researches about algorithm aversion,...
Proceedings Article

The Prediction of Purchase Intention Based on Digital Marketing, Customer Engagement, and Brand Preference

Clarence Clarence, Keni Keni
This study was conducted to predict purchase intention based on digital marketing, customer engagement, and customer perceived value. This study used a quantitative descriptive method by distributing online questionnaires via Google form to respondents who know and have purchase intentions. This study...
Proceedings Article

Exploring the Nexus Between Corporate Social Responsibility and Financial Performance: A Meta-Analytical Review of the Literature

Soraya Hajar El Maaroufi, Si Mohamed Bouaziz
The relationship between Corporate Social Responsibility (CSR) and financial performance has been the focus of extensive empirical research, yet findings remain inconsistent. This meta-analysis quantitatively synthesizes empirical studies conducted between 1996 and 2025 to examine the overall effect...
Proceedings Article

The Role of Religion in Sustaining Social Well-Being Among the Low-Income Malay Community

Harliana Halim, Syamimi Waznah Hamdon, Riki Rahman
This paper explores the critical role religion, particularly Islam, plays in sustaining social well-being among the Malay community in Malaysia. Religion in this context is more than a spiritual orientation. It is a core pillar of Malay identity, legally enshrined and culturally ingrained. Drawing on...
Proceedings Article

Regional Differences of Housing Price Influencing Factors

Xin Zheng
The rapid development of China's real estate market since the reform and opening up has greatly promoted China's economic growth. Zhejiang Province and Anhui Province are adjacent to each other, but there are huge differences in economic development. Studying the regional differences of influencing...