Advances in Social Science, Education and Humanities Research

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88795 articles
Proceedings Article

Copywriting Techniques In Apple’s Ads: Contradiction Creates A Value

Nico Harared, Siti Tuti Alawiyah
The study of copywriting is interesting to investigate thoroughly in the case of language in media. One of the copywriting techniques is called contradictions. Contradiction word phenomena mostly can be seen in the Apple’s copywriting. The research aims at describing the technique of copywriting and...
Proceedings Article

Cultural Heritage Preservation: Utilization of Digital Technology for Learning Wayang Courses in Universities

Mikka Wildha Nurrochsyam, Bambang Hendarta Suta Purwana
Wayang can serve as material for scientific studies at universities. Wayang can be an effective artistic medium to develop the nation’s noble cultural values, enrich cultural diversity, and strengthen national identity. This research aims: First, to describe the teaching of Wayang’s subject at the Faculty...
Proceedings Article

Citrus Farmers and Digital Marketing in Gunuang Omeh, West Sumatera

Supriyadi Supriyadi, Rika Reviza Rachmawati, Zainuri Hanif, Lyli Mufidah
Citrus farmers in Indonesia, including in Gunuang Omeh, West Sumatera, are still experiencing problems with prices falling during the main harvest. Digital marketing can be an alternative to overcome this because it can reach a wider market, thereby getting the most suitable price. This research aims...
Proceedings Article

Practical Dilemma and Development Strategy of Online Teaching of “College Physical Education” Against the Background of Informationization

Shuangyan Shi, Fei Dai
In the context of the information media era, how teachers and students use the Internet to carry out physical education has become the focus of college physical education teachers. This research uses the methods of literature materials, case analysis, interviews and other methods to study the practical...
Proceedings Article

Legal Protection of Borrower’s Personal Data in Online Loan Application Services

I Komang Bintang Kurnianta, I Made Indra Sastrawan, I. B. Gede Agustya Mahaputra
Globalization and technology are rapidly evolving. Making things simpler is the availability of online loans, which are a result of technical advancements. Many provide more accessible and flexible borrowing terms and conditions than traditional financial institutions such as banks. However, breaches...
Proceedings Article

Eileen Chang’s Polyphonic Narrative in The Little Reunion

Ying Ni
As Eileen Chang’s most summarising and generalising novel, The Little Reunion is a re-creation of her previous autobiographical works, but compared with her previous works, the narrator’s narration of similar events in The Little Reunion is diametrically opposed; at the same time, within the text, there...
Proceedings Article

AI and Leadership

New Changes of Leadership Under the Development of Artificial Intelligence

Wenjing Xiong
Leaders are important for developing and implementing new strategic plans, as well as for interacting with and motivating employees to improve their commitment to the company’s goals. Maintaining leadership skill development is critical to keeping on the right path. Enlightened corporate leaders recognize...
Proceedings Article

Mental Health Issues Impacting Pharmaceutical Students of Universitas PGRI Yogyakarta During COVID-19 Pandemic View from Religius Perspective

Rahmat A Hi Wahid, Intan Malioy, Puja A. Fadilah, Nurdia Rumakat
The Coronavirus disease 2019 (COVID-19) pandemic has had a major impact on public health, especially mental health. The psychological impact that is often found during the COVID-19 pandemic on society is anxiety. Data from the Ministry of Religion of the Republic of Indonesia also states that the majority...
Proceedings Article

Reform and Exploration of the Training Mode of Postgraduate with Full-time Professional Degree

Tao Chen, Fang-an Deng, Shengzhang Ren
Postgraduate with full-time professional degree is an important component of China's postgraduate education. Whereas, its training mode is still in the stage of exploration and construction and the process of deepening postgraduate education still faces numerous problems. This thesis takes the existing...
Proceedings Article

New Media Marketing Strategy Based on Word-of-Mouth of Wanghong

Quanhong Liu, Yuxuan Zhang
New media marketing, the marketing model in the context of new era for companies, is right at the rapid development. How to utilize the power of Wanghong and new media effectively to serve corporate marketing much better is worth exploring. Based on new media marketing, this paper discusses the influence...
Proceedings Article

A Study on the Visual Dynamic Design of New Media Advertising

Xuying Wang, Jang Chung Gun
As the informatization level increases in China, the application of the new media in the social development and civil life also have increased. The emergence of new media provides chances for the development of advertisement design. With the spreading of advertisements, the creativity and visual presentation...
Proceedings Article

Study on Scenic Public Facilities Design Based on Regional Cultural Characteristics. Taking some Scenic Spots of Sichuan as Examples

Tong Wang
Based on the actual situation of Sichuan famous scenic spots such as Kuan Alley and Zhai Alley and Jiuzhaigou in Sichuan Province, the integration of regional cultural characteristics in scenic public facilities design has been discussed and analyzed in this paper.
Proceedings Article

Analysis of the Change and Trend of Enterprise Production Cost under the Background of Economic Cycle

Meiling Xiao
In the period background of green circular economy, this paper designs the vector model of enterprise cost control using risk discriminate matrix and fits early warning curve of enterprise risk investment using MATLAB software, which get a new analysis method of enterprise cost changes and trend prediction....
Proceedings Article

Cultivation of cross-cultural awareness in college English teaching

Meijing Li
With the implementation and deepening of new curriculum reform, the English teaching quality must meet a higher demand. English teaching is an important and difficult part in the field of education in our country. Due to long-term focus on imparting of language knowledge itself but ignorance of culture...
Proceedings Article

Early Childhood Teachers Cooperation with Parents in Implementing Islamic Sex Education for Children

Erhamwilda, Asep Dudi Suhardini, Nurul Afrianti
The purpose of this study is to obtain a picture of the cooperation program of early childhood education teachers with parents in implementing Islamic sex education. The study used the qualitative approach with descriptive method, and deep interview technique. A total of 12 teachers of Islamic Kindergarten...
Proceedings Article

Research on Zhengzhou City Image Construction Based on Local Culture

Kerang Zhao
City image is the comprehensive manifestation of intrinsic implication and external characteristics of a city, and embodiment of city development principle and city spirit. As the basic driving force of city development, it can generate exciting force internally and generate attraction externally. But...
Proceedings Article

The Observance and Non-observance of Cooperative Principle in English Advertisements

Yanye Li
Advertising, as being the important part of the social language, has directly affected people’s daily life and work through many ways , and makes use of all kinds of techniques to attract the consumers’ attention. Based on the Cooperative Principle, this paper expands its applicable scope by connecting...
Proceedings Article

Comparative Analysis of E-commerce Recommendation Strategies

JunHua Jiang
This paper simply introduces some basic recommendation method used in E-commence website and mainly compares and analyzes the recommendation tactic used in China 2 E-commence websites: Amazon.com.cn and Douban.com.cn. By analyzing and comparing, this paper presents advantages and disadvantages existed...
Proceedings Article

Religious Buildings in the Spatial Pattern of a Provincial Town of the XIX Century Case Study: the Towns of the Southern Russia

Anna Ivanova-Ilicheva, Alexander Buchka, Grigory Shapiro
The article is devoted to the role of religious buildings of different faith groups in the formation of the town spatial system of the Southern Russia in the XIX century. The authors identified features of the temples arrangement system in Taganrog, Novocherkassk, Rostov and Nakhichevan-on-Don. The importance...
Proceedings Article

Improving the Teaching Effectiveness of Sports Bio-chemistry Course by the Integration of Scientific Research and Teaching

Wei Meng, Ping Huang, Song-hua Wang, Cun-xi Xiao, Wei Sun
Sports biochemistry is a compulsory major course for Physical Education Majors in Colleges and universities. In the course of investigation and actual teaching, it is found that the traditional teaching methods and backward teaching contents and means of sports biochemistry are not suitable for the quality...
Proceedings Article

Student Perspective in Using Social Media As a Tool in English Language Learning

Syofianis Ismail, M. Zaim, Mukhaiyar Mukhaiyar
Social media has great potential to support student-centered learning as they are flexible, interactive, and resource–rich in nature. One of its drawbacks is the quality of online instruction that lead to unfavorable perception and perspective of the students. The objectives of this research are to analyze...
Proceedings Article

Development of Performance Assessment Standard Career with Dichotomy Scoring as Competence Test at Vocational School

Wahid Munawar, Ridwan Adam MN, Sriyono Sriyono
The problem faced by vocational education is the low relevance of the results of vocational education with the demands of the world of work. One of cause the mismatch between educational programs and the demands of employment. One reason is a scoring system that places more emphasis on measuring knowledge...
Proceedings Article

The Effect of Attachment with Parent on the Emotion Perception of 8-10 Year Old Children

Siti Suminarti Fasikhah
School-age children usually do activities with peers, teachers, or school officials, they learn to communicate, and understand each other, but sometimes also argue and interfere with social adjustments. This shows that children need ways to learn to understand events, which will help children deal with...
Proceedings Article

Correlation between Anxiety Levels with Oral Case Presentation Test Results

Yuli Susanti, Dini Dwi Nabilah, Siska Nia Irasanti
Anxiety defines as an emotion characterized by feelings of tension, worried thoughts and physical changes that appear before an important life event. Medical students undergo several important tests in order to fulfil the requirements; one of those tests is oral presentation. The aim of this study is...
Proceedings Article

A Corpus-based Study of the Validity of Cloze Test in CET-4

Jing Li
The primary purpose of this paper, based on the test paper from 2016 to 2018, is to provide the evidence to demonstrate the validity of the cloze test in CET-4. The quantitative analysis is applied to illustrate that the figures of type-token ratio (TTR) account for the validity of blanked cloze testing...
Proceedings Article

Additional education in the self-development of teenagers

Elmira F. Nasyrova, Mariam R. Arpentieva, Anastasia V. Demchuk
The article is devoted to the problem of self-development of adolescents (teenagers) in conditions of modern education in the Russian Federation. As an educational environment with pedagogical potential for solving the problems of self-development of the younger generation, the authors defined additional...
Proceedings Article

Models' Therapy Activation and Relaxation Based Culture of Pencak Silat for Autism

Rianensi Oktavia, Siswantoyo Siswantoyo
Autism in Yogyakarta has increased 25% in the last 10 years. Current available therapy hasn’t become an effective solution in decreasing this number. Indonesia as a multicultural country, doesn’t have traditional therapy related to autism. Substantially, pencak silat is a part of four unity, catur tunggal...
Proceedings Article

Research and Analysis of Stratified Teaching in Mathematics in Colleges and Universities

Yanlin Ren
Stratified teaching is a relatively novel teaching method, and the rational use of the mode in mathematics teaching in colleges and universities can significantly improve students’ learning effect. The knowledge characteristics of ordinary colleges and universities are slightly more comprehensive, and...
Proceedings Article

Research on Interactive Display Design Based on "Educational" Demand Taking the "Kizil Cave — Temple Complex" Exhibition Area of the Aksu Museum as an Example

Qiong Xie
In Modern museum display, the original information dissemination mode in which visitors simply visit the exhibitions has been broken, and the mode of interaction between audience and exhibits are increasingly adopted to promote the degree of participation and fun in the display. Through elaborating the...
Proceedings Article

Effects of Chinese Areas in Globalization??"??" Under Metrolingualism

Zeyu Wang
The urbanization of human material and physical material is not a new to globalized world. People are always not sensitive to any changes made to the spiritual and culture life. Metrolingualism is a sociolinguistics term to describe the languages in today’s cities. It grabs people’s attention to the...
Proceedings Article

Research on the core value of clothing brand based on the development trend of fabric

Zhe Li, Huan Tian
Based on the importance of fabrics for the modern garment industry, this paper studies how garment enterprises can grasp the development trend of fabrics in front-end product design and production, build product differentiation, and enhance the core competitiveness of the enterprise, in terms of new...
Proceedings Article

Analysis of system response and postgraduate entrance examination questions

Li-hong Lian
Response solution; Classical method; Convolution method;Transform domain method.
Proceedings Article

Research on Core Competence Construction and Evaluation Index System for University Teachers Based on Modern Education

Xuelian Lu
Teachers are the core resources of education, and teachers' abilities directly affect the quality of talent cultivation in universities. With the characteristics of open and innovative lifelong education, modern education has put forward new requirements for the ability of university teachers. The core...
Proceedings Article

Understanding of Geography Teacher towards Geopark as Learning Resources

Igna Juli Triana, Mamat Ruhimat
Learning practices, including learning of Geography is expected in visual form. Geography, has a lot of learning resources, whether it’s physical or even socio-cultural. The aim of this research is to reveal teacher knowledge towards Geopark as a learning resources of geography. Research was conducted...
Proceedings Article

Shooting Training Models with the Playing Approach for Futsal Extracurricular of Junior High School Students

Anggel Hardi Yanto, Panggung Sutapa
This research aims to develop a model of futsal shooting training with the play approach, which can improve the shooting accuracy of the extracurricular futsal students of junior high schools. The research was conducted in seven stages; (1) the preliminary study, (2) planning, (3) early product development,...
Proceedings Article

Perception of Parenting Based Training by Android Assisted for BKB Cadre in Demak

widodo Suemi, Samsudi Joko, Mr Suwito
Bina Keluarga Balita (hereafter BKB) Cadres needs training to improve their skills. Cadre of BKB is community cadre working voluntary in building and giving information to the toddler’ parents about how to take care and educate toddlers well. There is still few cadre of BKB getting training so parent’s...
Proceedings Article

The Contrastive Analysis of Chinese and English Tautologies under the Perspective of Construction Grammar

Hongjuan Fang
The study on tautology has become an interesting and hot topic at home and abroad. The contrastive analysis on English and Chinese tautology from the perspective of Construction Grammar is still not sufficient, while the contrastive analysis is still necessary. This paper aims to contrast English and...
Proceedings Article

The Strategy Research of Presale and the Refounding of Real Estate Market

Min Xu
This article will divide the commercial residential building into two phrase: advance sele and normal sale. At the same time, this paper analyses the relationship between the marketing demand and supply, in order to make the optimum price strategy. Considering the behavior that the consumers decide to...
Proceedings Article

Strengthening Cultural Confidence and Focusing on the Future

Yafan Hu
Cultural confidence is a high appreciation of a country, a nation and a political party on their own cultural values, and a firm belief in their own cultural vitality. Only had firm confidence in their own culture, could they be firm and calm, have strenuous courage to forge ahead, and have innovative...
Proceedings Article

Research on the Construction of Intercultural Management Strategy in the “Silk Road International Film Festival”

Yuanyue Hu, Hongyan Gao
With the layout and implementation of the national "The Belt and Road Initiative" strategic decision, the "Silk Road International Film Festival", which is an important part of the city and national cultural soft power, came into being as a national and national cultural exchange. Compared with the Beijing...
Proceedings Article

Cultural Anthropology, Cast Hierarchy and Religious Values in Modern India*

Elena N. Anikeeva
This paper dedicates to complex problem of interrelations between Indian cast system and cultural anthropological traditions, which are rooted in religious values. Indian cultural anthropological division by cast shaped through the ages up to now is alive notwithstanding many-folded modernization in...
Proceedings Article

Effects of Altruistic Behaviors of Rural Elderly on Mental Health

Zihan Guo
Based on data from the China Health and Pension Tracking Survey (CHARLS) 2013, we explored the impact of altruistic behaviors on rural residents’ mental health. In order to more effectively estimate the impact of altruistic behaviors on the mental health of the elderly, the instrumental variable method...
Proceedings Article

Analysis of Implementation of POAC Model and Management Information System for Academic Performance

Laser Narindro, Wahyu Hardyanto, Tri Joko Raharjo, Cahyo Budi Utomo
Education aims to build human resources through character education and skills training in Vocational High Schools (VHS). This study contains the results of analysis implementation for management functions (Planning, Organizing, Actuating and Controlling) and management information systems (MIS) to fulfill...
Proceedings Article

Policy to Improve the Quality of Life and Welfare of the Elderly in Nursing Homes in West Sumatra Province

Rahmadani Yusran, Rika Sabri
Indonesia’s current population structure is an old population structure because the percentage of the elderly exceed 7% of the total population. This has an impact on increasing the burden of productive age to meet the needs of the elderly, the risk of neglected elderly, and the declining quality of...
Proceedings Article

Implementation of Court Decisions in Criminal Cases

Julianto Jover Jotam Kalalo, Marlyn Jane Alputila, Chyntia Novita Kalalo
The executor of the court decision or judge’s verdict is the prosecutor as the executor. As the executor of the prosecutor sends a copy of the minutes of the implementation of the court decision signed by him, to the prison, the convict, also by the supervisory judge and observer and the court that decides...
Proceedings Article

The Continuity of the Implementation of Family Education in Building Good Character Traits in the High-Achieving

Fauza Masyhudi, Ulfatmi, Duski Samad, Alfurqan, Yumna
Good character traits are not easy to bulid in a child. One way to build good character traits are through good education. But good education that is not sustainable also results in failure in realizing good character traits in a child. This study aims to analyze the continuity of family education in...
Proceedings Article

China’s Higher Education Reform under the Epidemic Crisis

DeMin He, WenHui Li
Since the outbreak of COVID-19, our lives have been greatly affected. Thus, the Ministry of Education proposes to adopt the advantages of the Internet and use online platforms to carry out online teaching and achieve “stop class and never stop learning”. At this time, online education naturally became...
Proceedings Article

A Corpus-Based Study of Synonymous Intensifiers: Absolutely, Totally, Completely

Yu Cao
Differentiation of synonyms will help language learners to use synonyms more appropriately and understand them correctly, and also facilitating smooth communication process. As an approach to intensify. Intensifiers also effect the tone and expression of the speakers, and aroused the research interest...
Proceedings Article

Acquiring Indonesian Pragmatic and Cultural Competencies Towards Indonesian Language Learners by Arabic Speakers at Al-Azhar University Cairo:

Anthropolinguistic Perspective

Mamluatul Hasanah, Risna Rianti Sari
This study aims to uncover the pragmatic and cultural competencies of Indonesian Language Learners for Arabic Speakers at Al-Azhar University Cairo using an Anthropolinguistic perspective. This perspective is chosen to focus on the data of the learner’s language performance which is also based on pragmatic...
Proceedings Article

Advancing Vocabulary Acquisition by Integrating Visual Image and Texts in Writing:

E-learning View

Sariani, Mutia El Khairat, Yaningsih
Recently, due to the pandemic covid-19 distance learning through online platform becomes the only option for the learners and the teachers to maintain the teaching-learning process. In line with this situation, the aim of this study is to assess the vocabulary acquisition growth on writing task of EFL...
Proceedings Article

Literary Reading and Core Competence in Middle School English Class

Yanli Jia
With the reform development in middle school English teaching, the culturation of students’ core competence has been given much importance in reading class, aiming to enhance the all-round individual competence. This article examines how to improve the core competence of middle school students in English...
Proceedings Article

The Effect of Good Corporate Governance on Company Profits

Hasanudin
The aim of this study is to understand and quantify the relationship between good corporate governance (GCG) and business profit development, as well as to assess the state of GCG implementation in Indonesia. The basic impact of independent board size and managerial ownership on business earnings was...
Proceedings Article

The Effect of Headmaster Leadership and Organizational Climate on Teacher Success in SMP Negeri Mekakau Ilir District

Mat Azwar, Yasir Arafat, Yenny Puspita
The focus of this research is to analyze the effect of main leadership and school organizational climate on the quality of teachers in the SMP Negeri Mekakau Ilir District. This methodology is a primary data of quantitative research. The findings showed there was a substantial effect of head teachers...
Proceedings Article

Legal Covariance Model: Volkgeist-Based Legal Learning Design in Civic Education in the New Normal Era

Dadang Sundawa, Dwi Iman Muthaqin, Kanigara Hawari, Baeihaqi Baeihaqi
Legal education as a body of knowlagde of civic education plays an important role in community development. This is because the law forms habits in the community. In the new normal era, the development of legal awareness is carried out online/blended learning. The reason is the situation and condition...
Proceedings Article

Role of Mental Health in Producing Health Disparities

Xibiao Wang
The study explores the function of mental health in making health disparities over global population area. Many rural areas of different countries where people cannot avail health services or other social, environmental requirements and needs are more likely to encounter mental health issues. Facts and...
Proceedings Article

Psychological Analysis on the Consumers’ Online Shopping Behavior

Siyuan Yin
Internet development is gradually spreading to the production and living areas. The integration of traditional industries and services with the Internet is also becoming closer, which changes the consumption behavior of the population. Internet consumers are a new consumer group with very different characteristics...
Proceedings Article

Bale Mediation as a Mediation Implementation Institution Based on Local Wisdom in Dispute Resolution in West Nusa Tenggara

Lelisari Lelisari
The existence of challenges and obstacles regarding the implementation of Indonesia’s positive legal system resulted in legal dysfunction. For this reason, it is necessary to prepare policies by the government in order to regulate the behavior of its citizens. Policy-making strategies are carried out...
Proceedings Article

Human-Centric Artificial Intelligence: Integrating Ethical Design, User Empowerment, and Societal Well-Being in Intelligent Systems

M. K. Ganeshan
This research explores the development of artificial intelligence (AI) systems in a human-centric manner, emphasizing ethical design, user empowerment, and societal well-being. As AI becomes increasingly embedded in everyday activities, it is essential to ensure that these systems are consistent with...
Proceedings Article

Developing Quang Ngai Marine Economy - Opportunities and Challenges in the New Era

Nguyen Hong Nga, Tran Thi Thanh Hoa
Quang Ngai has great potential for marine economic development with abundant resources and a strategic position in regional and international maritime transport. In the context of the whole country entering an era of strong growth, with the goal of double-digit economic growth, the marine economy is...
Proceedings Article

Anatomy of Phone Scams: Victims’ Recall on the Communication Phrases used by Phone Scammers

Farhanim Mohamad Asri, Tengku Elena Tengku Mahamad
Scam activities has existed long before the advent of modern technology and today, it is still a growing concern that is happening across the globe due to the fast-growing technologies such as phones, the internet, and social media. Modern scams can either be physical (i.e., phone scam) or online (i.e.,...
Proceedings Article

Dynamics Of The Parliamentary System In The Indonesian State System

Nofi Sri Utami
The parliamentary system of a country is regulated in the constitution of each country. Indonesia is one of them, along with the development of the era, the parliamentary system in Indonesia has also changed. This resulted in several changes in the constitution. One of them is the change in the constitution....
Proceedings Article

Rural Development Based on Green District Siak Policy

Rury Febrina, Auradian Marta, Raja Muhammad Amin, Sofyan Hadi, Margina Ferlan, Meris Essio Mento
Environmentally sustainable development is the focus of green policies, which emphasize that ‘green’ is a process, not just a status. This concept is embodied in the Green Siak policy in Siak District, which integrates the principles of sustainability in the use of natural resources as well as improving...
Proceedings Article

Senior High School Students’ Argumentation Skills: Implementation of the Scientific Approach at Different Levels of Accreditation

Dina Maulina, Neni Hasnunidah, Ismi Rakhmawati
This study was aims to analyze the argumentation ability of students at the high school level in Lampung Province at different levels of accreditation. Methods of this research was used ex post facto. This research will be conducted in all high schools in Lampung Province. Determination of sampling using...
Proceedings Article

A Comparative Study of Ancient Greek Pottery and Chinese Pottery and Lacquerware

Ruoxi Hu
As treasures of two ancient civilizations, ancient Greek pottery and Chinese pottery and lacquerware each reflect their unique artistic qualities and cultural connotations. The beauty of ancient Greek pottery stems from its extremely high level of craftsmanship and the fine molding of the figures, while...
Proceedings Article

Upper Body Range of Motion Correlation Toward Elementary School Students’ Manipulative Skill

Muchamad Arif Al Ardha, Nurhasan Nurhasan, Kolektus Oky Ristanto, Chung Bing Yang, Wei Jhe Lin, Ainun Zulfikar Rizki, Rizki Satrio Utomo, Andika Bayu Putro, Sauqi Sawa Bikalawan
This study aimed to evaluate the correlation between upper body range of motion toward manipulative skills. The upper body range of motion variables was arm flexion, arm extension, arm abduction, and arm adduction. The manipulative skill variable was ball throwing velocity, measured by a speed gun. The...
Proceedings Article

A Comparative Study on Large Language Models in Translating Classical Chinese Philosophical Terminology: A Benchmark Evaluation Against Official Renderings from Key Concepts in Chinese Thought and Culture: Philosophy

Qin Nan, Xing Hao
The accurate translation of classical Chinese philosophical terms serves as a core vehicle for conveying ancient wisdom and a bridge facilitating dialogue between Eastern and Western civilizations, holding profound significance for safeguarding the diversity of global civilizations. Based on the English...
Proceedings Article

Students’ Perception of Office Administration Internship

Riana Isti Muslikhah, Chusnu Syarifa Diah Kusuma, Suhartanto
The office administration study program holds an internship for the student to improve skills in professional administration in the 21st-century era. Internships provide students a bridge from the classroom into the working world. This study aims to reveal students’ perceptions of the office administration...
Proceedings Article

Research on the International Communication of Traditional Chinese Medicine Culture from the Perspective of Digital Humanities

Meng Cao, Na Liu
In recent years, with the continuous improvement of China’s comprehensive national strength and international status, traditional Chinese culture has gradually gained popularity among foreigners. Traditional Chinese medicine culture is a treasure of Chinese culture, with thousands of years of history...
Proceedings Article

Analysis of Research Hotspots and Trends in Women’S Rights based on Citespace: Taking WOS Data as an Example (2016-2025)

Mingyu Zhang
Women’s rights are currently mired in a complex dilemma of intersecting deprivations. Refugee women in conflict zones face systemic violence and disconnected health services. Strict abortion policies deprive victims of bodily autonomy, and criminalized laws and social discrimination foster economic oppression....
Proceedings Article

Reform and Practice of Translator Training in the Context of Local Culture Translation: A Case Study of Stories of Place Name in Wuhan

Zhong Wu
In the context of translating local culture, translator training in regional universities should focus on serving local society. Under this circumstances, translation projects can be introduced into the classroom by implementing the “Project-Practice-Corpus-Case (PPCC)” model. This paper illustrates...
Proceedings Article

A Study on the Cultivation of Thinking in English Reading Teaching from the Perspective of English Learning Activity View

Yaru Yang
The mental characteristics of the English subject core accomplishment are embodied by the thinking quality. Facing today’s thinking training problems in high school in China, many researchers have claimed implementing the activity view of English learning is the countermeasure. Therefore, this article...
Proceedings Article

Analysis of Preschool Children’s High Tonic Acquisition Errors

Zunan Fan
Tone is a crucial aspect of modern Chinese pronunciation and a challenge for preschool children learning Mandarin. This study uses Praat software and T-value analysis to examine the tonal biases of 20 preschool children in Yangjiang City. The analysis reveals that the rising tone has the highest deviation...
Proceedings Article

Design of Soundscape Music on Beluk Vocal in Digitizing Audio Archives

Hafizhah Insani Midyanti, Rita Tila, Enry Johan Jaohari, Juju Masunah
Beluk Vocal Art is one of the traditional arts of West Java which is still being preserved from generation to generation. However, this art is scarce to find. Beluk Vocal Art has a unique characteristic, namely a high singing or screaming voice, which is not only used as a means of communication but...
Proceedings Article

Violation Maxims of Main Characters in Keluarga Beti Comedy Series

Asrah Raihana, Amrin Saragih, Rahmad Husein
This study deals with the violation maxims of main characters in Keluarga Beti comedy series. The objectives of the study were to investigate types of violation maxims, to describe realization of violation maxims, and to explain reasons of violation maxims. This research was conducted by qualitative...
Proceedings Article

Tourist Motivation for Visiting Tourist Attractions after COVID-19 Pandemic (Study in the Tourist Attractions of Kupang Regency)

Agustino Lukas Fischer Conterius, Martarida Bagaihing, Merlin Luisa Malelak
The research analyzed the motivation of tourists in visiting five tourist attractions managed by the Kupang District government after the COVID-19 pandemic, namely Baumata Pool, Tablolong Beach, Fatuleu Mountain, Oenesu Waterfall, and Manikin Beach. By knowing how the motivation of the tourists will...
Proceedings Article

Computer-Aided Translation in Student’s Practical Translation Competence

Chunzhi Dong
computer-aided translation system is now used in teaching process to achieve student’s practical translation skills training through man-machine interaction translation platform, translation memory, and translation instance mode. Meanwhile, the mode of the division of labor in the translation project...
Proceedings Article

Research on Virtual Reality in Contemporary European Neo-Figurative Painting

Meng Zhang
This paper focuses on the research of virtual reality of space-time in contemporary European neo-figurative painting. In general, there are two virtual modes: box spacetime and stage spacetime. In this paper, works of such contemporary European neo-figurative painters as Adrain Ghenie, Michaël Borremans...
Proceedings Article

Research on the Applications of Information and Internet Technology in the Ideological and Political Education of College Students

Wu Jun, Wen Quan, Wan Yang
In this paper, we conduct research on the applications of information and Internet technology in the education of ideological and political for college students. Traditional ideological and moral education are controllable, because it is face-to-face communication between teachers and students, authenticity,...
Proceedings Article

On Quality Assurance Mechanisms in Engineering Education: A Case Study of Purdue University

Ming Li, Qing Lei
The ABET EC2000 reform has had a range of different impacts on U.S. universities and colleges as they work to meet accreditation standards. This paper uses Purdue University as a case study of these processes. The quality assurance mechanisms in engineering education at Purdue are deeply analyzed and...
Proceedings Article

Relationship Between General Education and Ideological and Political Education in TCM Colleges' Teaching

Yurong Xuan
In China, modern Chinese medicine colleges attach more emphasis on professional education, so the resulting contrast to Western medicine, understand the problem and makes the introduction of General Education in the West become necessary. On the other hand, in order to keep pace with tight times, based...
Proceedings Article

Study on Management of Cooperative Partnership between Normal University and Rural Kindergarten

Xiuning Yang
In the professional practice of pre-school education, corresponding establishment, maintenance, management activities and assessment should be carried out to really construct open, orderly, efficient and symbiotic partnership between normal university and rural kindergarten so as to ensure good operation...
Proceedings Article

Project Financial Post Evaluation Model Design Based on Cash Value Added Theory

Shengyu Wang, Tao Li
The number of projects invested by Chinese enterprises is rising rapidly, enterprises are facing overcapacity, resource redundancy and other issues. Project post evaluation method can fix deviations from the feasibility assessment, thus, the value of the project can be maintained. In accordance with...
Proceedings Article

Exploration on Training Mode for Entrepreneurial Talents in Financial Management Major of Local Regular Colleges

Wei Guo
With the faster pace of the comprehensive in-depth reform in China, the society has higher requirements for the entrepreneurial talents of financial management major. The teaching for the financial management major in the local regular colleges in China should adapt to the new development trends and...
Proceedings Article

Further Study on the Relationships of the Surface Tension Coefficient of Water and the Temperature

Shengxian Wei, Fene Hu, Youming Shi
For convenient test comparisons and engineering applications, the relationships between the surface tension coefficient of water and the temperature were analyzed by using the linear fit and the nonlinear quadratic fit based on a number of experimental data from literatures. The new relationships of...
Proceedings Article

Innovation analysis of the ideological and political education reform in Colleges and Universities under the new media environment

Lin Zhi He
in the new media environment, universities’ ideological and political education mode and means all need timely updates. In this paper, the characteristics and disadvantages of ideological and political education in Colleges and Universities under the new media era are analyzed in detail, the impact and...
Proceedings Article

Analysis the Present Status and Explore the Mode to Art Design Education in College

Xiaobo Sun
With the development of the globalization of economic and cultural integration, the art design education advance has lagged behind the era. In this paper, the literature data, questionnaire survey and interviews with experts, logical reasoning, comparisons and charts and so on taking, all colleges and...
Proceedings Article

Children's Gross Motor: After-school Activities And Mother's Role at Home (A Survey Study of Kindergarten Group A, at Pondok Aren District, Tangerang Selatan, Banten Province, Indonesia)

Diah Andika Sari
The aim of this research is to determine 4-5-year-old children gross motor ability on jumping, children's after-school activities, and their mothers' roles, on the students of kindergarten group A, Pondok Aren District, South of Tangerang, Banten Province, Indonesia. It was a survey study; which sample...
Proceedings Article

Software Development based Implementation and Example Analysis of Computer Assisted English Learning System

Xiaoqin Li
With the rapid development of software development technique and self-learning methodology, the computer assisted learning pattern is being accepted by more and more students. In this paper, we conduct research on the design and implementation of intelligent computer assisted English learning system....
Proceedings Article

Research on the Status Quo of the Moral Education of Left-behind Children in Rural Areas from the Perspective of Advantages

Pingping Wang
Abstract.In the process of social transformation in our country, rural left-behind children are a vulnerable group that cannot be ignored in China. They have certain problems in terms of study life and mental health, and have always been concerned by the society.To carry out the education of left-behind...
Proceedings Article

Research on the Teaching Reform Effect of Public Physical Education in Colleges and Universities

Jinjin Zhang
The reform of public physical education teaching mode in Colleges and universities is to adopt open physical education teaching according to the existing conditions of schools, so that physical education teaching activities become a teaching process from cultivating students' interests to pursuing knowledge...
Proceedings Article

A Study on the Application of the Heuristic Methods in Accounting Teaching

Hui Wen, Herong Mao, Ting Liu
This paper tries to systematically analyze the problems faced with the present situation of accounting teaching, then makes a probe into the nature of the heuristic education and concrete heuristic methods. The methods used in this paper mainly include the literature analysis and comparison study. Apparently,...
Proceedings Article

Research on the Application of Seminar Teaching Method in Correcting the Learning Psychology of Minority Students in Private Colleges and Universities

Dan Zhang, Changfen Gong
Minority students' learning psychology has always been one of the subjects studied by University workers. Its influence is complex and complex. The development and the correction of learning psychology is closely related to appropriate teaching methods. Therefore, this paper analyzes the factors that...
Proceedings Article

Research on Validity of Performance Evaluation Methods of Local Government’s Precaution of Land Expropriation

Jing JIA
Based on the practice of performance evaluation of local government’s precaution of mass incidents triggered by land expropriation, connotations of validity of performance evaluation methods of local government’s precaution of mass incidents triggered by land expropriation were defined; a measurement...
Proceedings Article

Research on the Combination of Marxism and Traditional Chinese Philosophy from the Ideological Field

Juan Liu
In view of the discussion of the guiding position of Marxism in the ideological field, it is necessary to seek the compatibility with Marxism in the traditional Chinese philosophical culture, and then consolidate the guiding position of Marxism in the ideological field in the combination with the traditional...
Proceedings Article

Application of Augmented Reality Technology for Anesthesiology Major

Xiang Li, Mingbao Zhang, Yidi Li, Chuanqing Li
Clinical teaching of anesthesiology occupies a very important position in the training of medical students, and it is of great significance for training high-quality anesthesiologists. The training of anesthesiologists requires a rich knowledge framework, a large number of case teachings, and many practices....
Proceedings Article

Study on the Transformation and Upgrading of Suburban Tourism in Xinjin County, Chengdu City

Ge He
This paper aims at putting forward policy recommendations after current situations and issues of the transformation and upgrading of suburban tourism are analyzed in Xinjin County. The results find single industry and imperfect function, tourism products homogeneity with no rural flavor, backward marketing...
Proceedings Article

The Implementation of Brief-ACT in a Group Setting to Reduce Body Dissatisfaction among Young Adult Women

Vitriyanti Sukarno Karyo, Dini Rahma Bintari
Body dissatisfaction is a problem that disrupts various areas of an individual's life and causes psychological effects that may lead to malfunction in some areas of life. Body dissatisfaction itself is a trajectory that begins in adolescence and peaks in early adulthood. Emerging adulthood is typically...
Proceedings Article

An Example of Application of Statistical Analysis in Teaching Quality Evaluation

Shi-dong Li, Zhi-fang Cai
A widely used teaching quality evaluation method is based on comparison of the mean values of the student’s exam results. However, if the students with great diversity are not grouped randomly, this method may lead to unfair and incorrect results. As an example, this paper studied data from a primary...
Proceedings Article

Ambidextrous Oriented Organizational Attributes, Knowledge Acquisition Modes and Enterprises' Radical Innovation

Huimin Li, Qingpu Zhang
In this paper, the function mechanism of the ambidextrous oriented (control-oriented and flexibility-oriented) organizational attributes-centralization, formalization, risk taking and organizational redundancy on the enterprises’ radical innovation was discussed. The two knowledge acquisition modes,...
Proceedings Article

Javanese Discussion Values in the Noble Event of Forming Personality

Supardjo Supardjo
This research is motivated by a shift of values in Javanese society which one of them is caused by the waning understanding of Javanese expressions that contain of pedagogical values in daiy life. Data of this research is noble-valued of Javanese expressions related to “trust, societal, goverment, and...