Proceedings of the 2025 3rd International Conference on Language, Innovative Education and Cultural Communication (CLEC 2025)

China’s Image in Cross-Cultural Perspective: An Analysis of Stereotypes in Hollywood Films

Authors
Qiang Zhang1, *
1Yunnan Normal University, Kunming, 650500, Yunnan Province, China
*Corresponding author. Email: 553381692@qq.com
Corresponding Author
Qiang Zhang
Available Online 22 June 2025.
DOI
10.2991/978-2-38476-430-3_33How to use a DOI?
Keywords
Stereotype Studies; Intercultural Communication; Postcolonial Literary Theory; Image Studies
Abstract

According to L.S. Harms’ theory of communication, with the continuous development of science and technology, communication in modern human society has reached the fifth stage. Human beings have stepped into a society mainly characterized by intercultural communication. Intercultural communication exists everywhere in life. As a medium of cultural communication, movie art plays an important role in cross-cultural communication. The research object of this paper is American Hollywood films. By analyzing the classic Hollywood films in the early 20th, late 20th and early 21st centuries, we show the changes of China’s image in Hollywood films, and further discuss the causes of stereotypes in the cross-cultural communication media. It is concluded that the causes of stereotypes in Western Hollywood films are mainly divided into three categories, namely, stereotypes caused by historical bias, stereotypes caused by information gaps in the media, and stereotypes caused by cultural centrism. Next, this paper will analyze these three causes with examples.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2025 3rd International Conference on Language, Innovative Education and Cultural Communication (CLEC 2025)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
22 June 2025
ISBN
978-2-38476-430-3
ISSN
2352-5398
DOI
10.2991/978-2-38476-430-3_33How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Qiang Zhang
PY  - 2025
DA  - 2025/06/22
TI  - China’s Image in Cross-Cultural Perspective: An Analysis of Stereotypes in Hollywood Films
BT  - Proceedings of the  2025 3rd International Conference on Language, Innovative Education and Cultural Communication (CLEC 2025)
PB  - Atlantis Press
SP  - 277
EP  - 283
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-430-3_33
DO  - 10.2991/978-2-38476-430-3_33
ID  - Zhang2025
ER  -