Participatory Communication for Social Change of Banda Neira Intergenerational Collective Memory Learning

DOI

10.2991/978-2-38476-573-7_6How to use a DOI?

Keywords

Banda Neira; Collective Memory; Indigenous Peoples; Intergenerational Communication; Local Wisdom; Participatory Communication

Abstract

Participatory communication involves grassroots communities in interactions and decision-making within their communities. This study examines the values of local wisdom that are collectively created and maintained to be passed down from generation to generation, serving as role models for social conversations and movements on social media in Banda Neira, Maluku. Qualitative research, ethnography, including netnography, in this study explores traditional communication practices such as pela, oral customs, and community deliberations that can strengthen cultural identity and shape intergenerational learning processes. Several findings indicate that participatory communication at the grassroots level in Banda Neira is based on local values as a social agreement to send and receive messages internally and externally to the community. Communication technology, especially through social media, functions to accelerate the transformation of traditional communities to filter and accept modern life while maintaining the continuity of ancestral values, collective memory, preserving heritage, and strengthening the identity of the Banda Neira community. Future research on the importance of communication technology in marginalized communities is recommended, alongside efforts to preserve local culture through formal and non-formal social learning education.

Copyright

© 2026 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Burhan Bungin
AU  - Andi B. Sulistijanto
AU  - Zinggara Hidayat
PY  - 2026
DA  - 2026/04/30
TI  - Participatory Communication for Social Change of Banda Neira Intergenerational Collective Memory Learning
BT  - Proceedings of the International Conference on Communication and New Media Studies (COMNEWS 2025)
PB  - Atlantis Press
SP  - 48
EP  - 58
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-573-7_6
DO  - 10.2991/978-2-38476-573-7_6
ID  - Bungin2026
ER  -