Proceedings of the 2nd International Conference on Administrative Science (ICAS 2024)

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Communication of the Policy of Banning the use of Plastic Bags in Makassar City

Authors
Adri Nugraha Pratama1, *
1Department of Administrative Sciences, Faculty of Social and Political Sciences, Hasanuddin University, Makassar, Indonesia
*Corresponding author. Email: adrinugraha91@gmail.com
Corresponding Author
Adri Nugraha Pratama
Available Online 5 August 2025.
DOI
10.2991/978-94-6463-791-5_39How to use a DOI?
Keywords
Policy Communication; Qualitative Research; Makassar City
Abstract

This study aims to analyze how policy communication carried out by the Makassar City Government related to Makassar Mayor Regulation Number 21 of 2023 concerning the Prohibition of the Use of Plastic Bags. This research method uses a qualitative approach with a case study research design. Data sources are primary data and secondary data obtained through observation, interviews and documentation. This study was analyzed using the policy communication approach by Lasewell (2007), namely who, says what, in which channel, to whom, with what effect. The results of the study show that the communication carried out has not been effective because the Environment Agency as a leading sector has not used communication facilities that can reach the wider community. In addition, the information on the prohibition of the use of plastic bags is still partial, where modern types of stores have switched to using eco bags while other types of businesses such as traditional markets and the like still use plastic bags. This shows that the Makassar City Government needs to formulate a policy communication strategy that is tailored to the segmentation of policy goals.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2nd International Conference on Administrative Science (ICAS 2024)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
5 August 2025
ISBN
978-94-6463-791-5
ISSN
2352-5398
DOI
10.2991/978-94-6463-791-5_39How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Adri Nugraha Pratama
PY  - 2025
DA  - 2025/08/05
TI  - Communication of the Policy of Banning the use of Plastic Bags in Makassar City
BT  - Proceedings of the 2nd International Conference on Administrative Science (ICAS 2024)
PB  - Atlantis Press
SP  - 373
EP  - 382
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-94-6463-791-5_39
DO  - 10.2991/978-94-6463-791-5_39
ID  - Pratama2025
ER  -