Welcome to the Proceedings of the International Conference on Emerging Challenges: Sustainable Strategies in the Data-driven Economy (ICECH 2024). The theme of this year’s conference, “Sustainable Strategies In The Data-driven Economy”, underscores the dual imperatives of leveraging technological advancements and addressing pressing global challenges. As the world navigates the transformative potential of the Fourth Industrial Revolution, driven by unprecedented digitalization and the proliferation of big data, businesses and governments face both remarkable opportunities and formidable challenges. ICECH 2024 serves as a platform to examine these dynamics, offering insights into how organizations can build resilience, foster innovation, and achieve sustainable growth in uncertain times, with a particular focus on the Asia-Pacific region.

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