Proceedings of the International Conference on Communication and Applied Technologies 2025 (ICOMTA 2025)

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Social Linkage Strategies Promoted by Higher Education Institutions to Strengthen Small-Scale Producers

Authors
Gabriela María Luisa Riquelme Alcantar1, José Francisco Martínez Velasco1, *, Ramsés Daniel Martínez García2
1Centro de Investigaciones Económicas, Administrativas y Sociales del Instituto Politécnico Nacional, Ciudad de México, México
2Facultad de Estudios Superiores Zaragoza (UNAM), Ciudad de México, México
*Corresponding author. Email: jfmartinezv@ipn.mx
Corresponding Author
José Francisco Martínez Velasco
Available Online 22 October 2025.
DOI
10.2991/978-94-6463-868-4_49How to use a DOI?
Keywords
University engagement; Local producers; Social innovation
Abstract

Public institutions of higher education have a fundamental social commitment, which goes beyond the training of professionals, by becoming actively involved in addressing the problems of the environment. Together with the substantive functions of teaching, research and dissemination of culture, the link with society has become increasingly important as a strategic axis to contribute to local and regional development. In this context, several institutions of higher education promote linkage programs aimed at strengthening the capacities of small producers through collaborative projects. This research documents a successful case derived from a community entrepreneurship project, developed with the joint participation of professors, researchers and students from different disciplines, whose objective was to provide technical, commercial and organizational support to local producers. The results demonstrate that social linkage not only strengthens the relevance and social impact of higher education institutions, but also improves the effectiveness of public policies and enriches the training processes of students through practical experiences with high social value.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the International Conference on Communication and Applied Technologies 2025 (ICOMTA 2025)
Series
Atlantis Highlights in Social Sciences, Education and Humanities
Publication Date
22 October 2025
ISBN
978-94-6463-868-4
ISSN
2667-128X
DOI
10.2991/978-94-6463-868-4_49How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Gabriela María Luisa Riquelme Alcantar
AU  - José Francisco Martínez Velasco
AU  - Ramsés Daniel Martínez García
PY  - 2025
DA  - 2025/10/22
TI  - Social Linkage Strategies Promoted by Higher Education Institutions to Strengthen Small-Scale Producers
BT  - Proceedings of the International Conference on Communication and Applied Technologies 2025 (ICOMTA 2025)
PB  - Atlantis Press
SP  - 534
EP  - 540
SN  - 2667-128X
UR  - https://doi.org/10.2991/978-94-6463-868-4_49
DO  - 10.2991/978-94-6463-868-4_49
ID  - Alcantar2025
ER  -