Educational Technology: Citizen Perception of the Digital Strategy for the Prevention of School Dropout in Public Universities

DOI

10.2991/978-94-6463-868-4_18How to use a DOI?

Keywords

Digital public policy; School dropout; Digital literacy; SMS

Abstract

This research establishes an analysis of citizen perception on the use of digital tools such as text messaging tools (SMS) in the prevention of school dropout in public universities in southeastern Mexico, with emphasis on the Universidad Juárez Autónoma de Tabasco (UJAT). The results obtained from an instrument published via internet to a population of 2,418 citizens of the state of Tabasco, collected opinions on the effectiveness, accessibility and safety of these technologies in educational contexts. The analysis shows a favorable trend in the use of this type of communication tools and instruments to strengthen the link between the university, students and families, especially in high impact communities with low access to the Internet. In addition, needs were identified to adapt text messages to the sociocultural and linguistic contexts of the region. The findings underscore the importance of integrating inclusive digital strategies as part of an educational public policy supported by the university’s institutional plan, which promotes digital literacy and equity in school retention at the higher education level.

Copyright

© 2025 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Gilberto Murillo González
AU  - Mijael Altamirano Santiago
AU  - German Martínez Prats
PY  - 2025
DA  - 2025/10/22
TI  - Educational Technology: Citizen Perception of the Digital Strategy for the Prevention of School Dropout in Public Universities
BT  - Proceedings of the International Conference on Communication and Applied Technologies 2025 (ICOMTA 2025)
PB  - Atlantis Press
SP  - 186
EP  - 196
SN  - 2667-128X
UR  - https://doi.org/10.2991/978-94-6463-868-4_18
DO  - 10.2991/978-94-6463-868-4_18
ID  - González2025
ER  -