Proceedings of the 2025 9th International Seminar on Education, Management and Social Sciences (ISEMSS 2025)

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Career values of Millennial and Gen Z sports Practitioners: a Systematic Review

Authors
Zihan Ye1, *
1Shandong University of Finance and Economics, Jinan, 250000, China
*Corresponding author. Email: Yzh2265914@163.com
Corresponding Author
Zihan Ye
Available Online 12 September 2025.
DOI
10.2991/978-2-38476-462-4_66How to use a DOI?
Keywords
Millennials; Generation Z; values; Sports Industry
Abstract

As global economic and social environments rapidly develop, Millennials and Generation Z exhibit significant differences in their values. The sports industry, characterized by its diversity, cross-border nature, and high social relevance, particularly highlights these generational differences. Through a systematic literature review, this study explores the professional value disparities between Millennials and Generation Z in the sports industry. The findings reveal that their values are profoundly shaped by economic environments, technological innovations, social and cultural changes, and educational model transformations. Specifically, Millennials emphasize personal growth, team collaboration, and social responsibility, while Generation Z focuses more on technological applications, career meaning, and flexibility. The sports industry’s unique cross-border nature and social value perfectly provide an ideal career development platform for both generations. By understanding and adapting to these dynamic values, the industry can effectively promote sustainable development and meet the diverse needs of its workforce, ultimately fostering a more inclusive and innovative environment.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2025 9th International Seminar on Education, Management and Social Sciences (ISEMSS 2025)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
12 September 2025
ISBN
978-2-38476-462-4
ISSN
2352-5398
DOI
10.2991/978-2-38476-462-4_66How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Zihan Ye
PY  - 2025
DA  - 2025/09/12
TI  - Career values of Millennial and Gen Z sports Practitioners: a Systematic Review
BT  - Proceedings of the 2025 9th International Seminar on Education, Management and Social Sciences (ISEMSS 2025)
PB  - Atlantis Press
SP  - 597
EP  - 608
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-462-4_66
DO  - 10.2991/978-2-38476-462-4_66
ID  - Ye2025
ER  -