Proceedings of the 2025 4th International Conference on Science Education and Art Appreciation (SEAA 2025)

New Trends in Variety Show Development in the Metaverse Era: How Web3.0 Technology is Transforming the Entertainment Production Paradigm

Authors
Tongtong Song1, *
1University of Jinan, Jinan, China
*Corresponding author. Email: songttong0119@163.com
Corresponding Author
Tongtong Song
Available Online 31 July 2025.
DOI
10.2991/978-2-38476-452-5_58How to use a DOI?
Keywords
Metaverse; Variety Show; Web3.0; Production Change
Abstract

In the metaverse era, emerging technologies such as Web3.0 are profoundly affecting various fields, and the production paradigm of variety shows has also been affected by this technological change. This technological transformation has brought about new features in content creation, distribution, and consumption—such as the return of user sovereignty, the democratization of communication structures, and value co-sharing. However, this paradigm shift also conceals underlying technological and ethical risks. Based on an analysis of user expression, this paper takes many popular variety shows as examples, tries to analyze the specific performance of the paradigm change in the production of variety shows based on Web3.0 technology, reveals the potential crisis behind the paradigm shift, and puts forward corresponding governance measures. Under the background of the coexistence of opportunities and challenges, the variety show industry need to build a new framework which is driven by technology and guided by humanistic values. Only by returning to the fundamental principle of “technology for good” can the industry achieve innovation and ecological balance in an era where the virtual and the real coexist.

Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2025 4th International Conference on Science Education and Art Appreciation (SEAA 2025)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
31 July 2025
ISBN
978-2-38476-452-5
ISSN
2352-5398
DOI
10.2991/978-2-38476-452-5_58How to use a DOI?
Copyright
© 2025 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

TY  - CONF
AU  - Tongtong Song
PY  - 2025
DA  - 2025/07/31
TI  - New Trends in Variety Show Development in the Metaverse Era: How Web3.0 Technology is Transforming the Entertainment Production Paradigm
BT  - Proceedings of the 2025 4th International Conference on Science Education and Art Appreciation (SEAA 2025)
PB  - Atlantis Press
SP  - 460
EP  - 466
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-452-5_58
DO  - 10.2991/978-2-38476-452-5_58
ID  - Song2025
ER  -