Research on Intelligent Development Strategies for Red Cultural Space Based on Audience identification

DOI

10.2991/978-2-38476-432-7_51How to use a DOI?

Keywords

Red cultural space; Intelligentization Grounded theory; Strategy

Abstract

Red cultural space serves as an important means to carry forward red culture. In the context of intelligent times, researching audience recognition in the intelligent development of red cultural space contributes significantly to the construction of contemporary cultural spaces. This study collected a total of 190 questionnaires, of which 175 were valid, with an effective rate of 92.1%; After the questionnaire results were imported into the SPSS analysis tool to establish a data model. The findings revealed that the data on audience acceptance, participation, and recognition regarding the intelligent development of red cultural spaces are positively or negatively correlated with the age range of the audience. Furthermore, based on the grounded theory, this paper collects and analyzes suggestions on the development of intelligent red cultural space from people of different ages. Finally, it summarizes the intelligent development direction of red cultural space in 4 main categories, including 6 initial category strategies. Those strategies can improve the display effect of red cultural space and provide theoretical and practical support for the development of red cultural space.

Copyright

© 2025 The Author(s)

Open Access

Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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TY  - CONF
AU  - Yuxuan Zhang
AU  - Xianghui Li
PY  - 2025
DA  - 2025/06/22
TI  - Research on Intelligent Development Strategies for Red Cultural Space Based on Audience identification
BT  - Proceedings of the 2025 4th International Conference on Social Sciences and Humanities and Arts (SSHA 2025)
PB  - Atlantis Press
SP  - 439
EP  - 450
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-432-7_51
DO  - 10.2991/978-2-38476-432-7_51
ID  - Zhang2025
ER  -