Proceedings of the International Congress on Competitiveness and Development of MSMEs 2026 (ICCD-MSMEs 2026)
International Congress on Competitiveness and Development of MSMEs 2026 (ICCD-MSMEs 2026)
📍Tijuana, México🗓️ 29-30 April 2026
58 authors
- Avila, Alonso Contreras
- Multidimensional Analysis of Competitiveness in SME Pharmacies, Ciudad del Carmen, Campeche
- Bejarano, Jackeline Hernández
- Leadership, Organizational Communication and Information Technologies as Factors Associated with Work Stress and NOM-035 in MSMEs in Mexicali
- Bernal, Blanca
- Peer-Review Statements
- Bernal Escoto, Erika Janette
- Peer-Review Statements
- Bizarrón, Manuel Ernesto Becerra
- Commercial and Organizational Dimensions of Strategic Innovation in Native Communities of Puerto Vallarta
- Bizarrón, Manuel Ernesto Becerra
- Factors Influencing Professionalization in Small-Scale Real Estate Brokerage Firms in Puerto Vallarta, Jalisco: A Theoretical Analysis
- Campillo, Bianca J. López
- Artificial Intelligence Adoption in MSMEs: A Comparative Analysis of Mexico and Chile
- Cancino Murillo, Pollett
- Peer-Review Statements
- Casillas, Carlos Salvador Peña
- Tourism Governance and Sustainable Local Development in the Magic Town of Mascots, Jalisco
- Cañas, Rocío Villalón
- Artificial Intelligence Adoption in MSMEs: A Comparative Analysis of Mexico and Chile
- Diaz, Luz Amparo Delgado
- Commercial and Organizational Dimensions of Strategic Innovation in Native Communities of Puerto Vallarta
- Escoto, Blanca E.Bernal
- Artificial Intelligence Adoption in MSMEs: A Comparative Analysis of Mexico and Chile
- Escoto, Blanca Estela Bernal
- Impact of Entrepreneurial Orientation on Competitiveness in Automotive Service MSMEs in Tijuana
- Escoto, Blanca Estela Bernal
- Design of a Geomarketing Model for the Competitiveness of MSMEs in Tijuana, Baja California
- Escoto, Erika Janette Bernal
- Differentiation and Positioning as Competitiveness Strategies in International Real Estate Markets
- Espinoza, Mayda González
- Security Perception and Its Impact on Tourism in Mexicali
- Estrada, Isaac Cruz
- Customer Relationship Management (CRM): Strategy for Creating Value in an Upper Secondary Education Institution
- García, Camilo Patiño
- Territorial Specialization of Cultural and Creative Industries in Four Mexican Urban Nodes
- González, Sandra Julieta Saldivar
- Leadership, Organizational Communication and Information Technologies as Factors Associated with Work Stress and NOM-035 in MSMEs in Mexicali
- González, Sandra Julieta Saldívar
- Security Perception and Its Impact on Tourism in Mexicali
- Gutiérrez, Mario Alejandro Gómez
- Impact of Financial Innovation on the Sustainable Development of Mexico
- Guzmán, Jorge Isaac Hermosillo
- Hotel Revenue Management in Tijuana: Applied Evidence from the Urban Core
- Hernández, Beatriz Rebeca Hernández
- Informal SMEs with E-commerce Platforms in the State of Oaxaca, Mexico
- Hernández, Lorena Zalthen
- Multidimensional Analysis of Competitiveness in SME Pharmacies, Ciudad del Carmen, Campeche
- Hernández, Martin Francisco Montaño
- Leadership, Organizational Communication and Information Technologies as Factors Associated with Work Stress and NOM-035 in MSMEs in Mexicali
- Hernández, Martín Francisco Montaño
- Digital literacy in Older Adults and Its Influence on Quality of Life
- Laredo, Janette Brito
- Digital Transformation in MSMEs: Innovation and Competitiveness Strategies Through Artificial Intelligence
- Lopez-Garcia, Jessica
- Territorial Complexity of Housing Rental Markets in Mexico and Baja California
- López-García, Jessica
- Human-Centered Digital Transformation for SMEs: Integrating Artificial Intelligence, Organizational Happiness, and Strategic Competitiveness
- Martínez, Serafina
- Impact of the Based Information System Model in the Supply of Medicines and Medical Devices at the Santo Tomas Hospital in Panama
- Martínez, Velia Verónica Ferreiro
- Digital Transformation in MSMEs: Innovation and Competitiveness Strategies Through Artificial Intelligence
- Medina, Francisco Ali Rios
- Corporate Awareness and Compliance with Sustainability Regulations in Mexico
- Medina, María Suhei Rios
- Corporate Awareness and Compliance with Sustainability Regulations in Mexico
- Meza-Fregoso, Juan Antonio
- Territorial Complexity of Housing Rental Markets in Mexico and Baja California
- Murillo, Pollett Cancino
- Design of a Geomarketing Model for the Competitiveness of MSMEs in Tijuana, Baja California
- Noriega, Myrna D. López
- Multidimensional Analysis of Competitiveness in SME Pharmacies, Ciudad del Carmen, Campeche
- Noyola, Edme Zugey Rosas
- Customer Relationship Management (CRM): Strategy for Creating Value in an Upper Secondary Education Institution
- Núñez, Gilberto Martínez
- Factors Influencing Professionalization in Small-Scale Real Estate Brokerage Firms in Puerto Vallarta, Jalisco: A Theoretical Analysis
- Núñez, Sergio Octavio Vázquez
- Impact of Entrepreneurial Orientation on Competitiveness in Automotive Service MSMEs in Tijuana
- Olivas, Claudia Angélica Castro
- Design of a Geomarketing Model for the Competitiveness of MSMEs in Tijuana, Baja California
- Páez, Mónica Claudia Casas
- Digital literacy in Older Adults and Its Influence on Quality of Life
- Ramírez, Claudia Oropeza
- Differentiation and Positioning as Competitiveness Strategies in International Real Estate Markets
- Robles, Horacio Eudave
- Corporate Awareness and Compliance with Sustainability Regulations in Mexico
- Rodríguez, Alfonso Martín
- Impact of Financial Innovation on the Sustainable Development of Mexico
- Rosales-Cisneros, Ricardo Fernando
- Territorial Complexity of Housing Rental Markets in Mexico and Baja California
- Ruiz, Jaime Israel Ponce
- Differentiation and Positioning as Competitiveness Strategies in International Real Estate Markets
- Soto, Ana Luz Ramos
- Informal SMEs with E-commerce Platforms in the State of Oaxaca, Mexico
- Sánchez, José Alejandro López
- Tourism Governance and Sustainable Local Development in the Magic Town of Mascots, Jalisco
- Sánchez, Rodrigo Espinoza
- Tourism Governance and Sustainable Local Development in the Magic Town of Mascots, Jalisco
- Sáncheza, Lizeth Ceballos
- Security Perception and Its Impact on Tourism in Mexicali
- Tello, Eduardo Ahumada
- Human-Centered Digital Transformation for SMEs: Integrating Artificial Intelligence, Organizational Happiness, and Strategic Competitiveness
- Torres, Karen Lizeth Zapata
- Digital Transformation in MSMEs: Innovation and Competitiveness Strategies Through Artificial Intelligence
- Vega, Claudia Viviana Álvarez
- Digital literacy in Older Adults and Its Influence on Quality of Life
- Velasco, Juan M. A. Perusquía
- Human-Centered Digital Transformation for SMEs: Integrating Artificial Intelligence, Organizational Happiness, and Strategic Competitiveness
- Villalón Cañas, Rocio
- Peer-Review Statements
- Zavala, Ana María Miranda
- Customer Relationship Management (CRM): Strategy for Creating Value in an Upper Secondary Education Institution
- de Jesús Flores Valverde, Teresa
- Impact of Entrepreneurial Orientation on Competitiveness in Automotive Service MSMEs in Tijuana
- del Carmen Vargas Aceves, Miriam
- Commercial and Organizational Dimensions of Strategic Innovation in Native Communities of Puerto Vallarta