Proceedings of the 2025 International Conference on Global Cultural and Creative Industries (ICGCCI 2025)
16 authors
- Chen, Zirui
- Emotional Rituals in Digital Fan Practices: A Case Study of Luo Tianyi in the Chinese Virtual Idol Industry
- Duester, Emma
- Peer-Review Statements
- Falhi, Soumaya Gharsallah
- The Phenicien Carthaginian Purple Industry and Contemporary Design: An Intersection between Cultural Heritage, Sustainability and Creativity
- Fanzhong, Zeng
- The Marketing Strategy Impact of Social Media on the Cultural and Creative Industries
- Huang, Jiaoya
- To Explore the Process of Entrepreneurial Opportunity in China Cultural and Creative Industries (CCIs): From the Perspective of Institutional Theory
- Kallel, Houda Kohli
- The Phenicien Carthaginian Purple Industry and Contemporary Design: An Intersection between Cultural Heritage, Sustainability and Creativity
- Li, Xinyue
- Cultural and Creative Industries and Economic Development: An Analysis Using the Cases of “Black Myth: Wu Kong” and Dunhuang Museum
- Li, Zixiao
- Multi-Case Study on the Influential Mechanism of Relationship Quality in Experiential Marketing
- Liu, Jianghong
- To Explore the Process of Entrepreneurial Opportunity in China Cultural and Creative Industries (CCIs): From the Perspective of Institutional Theory
- Meng, Hu
- Multi-Case Study on the Influential Mechanism of Relationship Quality in Experiential Marketing
- Wang, Linfan
- Multi-Case Study on the Influential Mechanism of Relationship Quality in Experiential Marketing
- Xu, Xinran
- Multi-Case Study on the Influential Mechanism of Relationship Quality in Experiential Marketing
- Yiqi, Xu
- The Impact of Excess Goodwill on Innovation Performance of Cultural and Creative Enterprises
- Yuduo, Chen
- The Impact of Excess Goodwill on Innovation Performance of Cultural and Creative Enterprises
- Yue, Qin
- The Impact of Excess Goodwill on Innovation Performance of Cultural and Creative Enterprises
- Zilun, Wang
- Cultural Translation and Meaning Reproduction: International Students’ Cognitive Restructuring of China-chic Brands