All of the articles in this proceedings volume have been presented at the International Conference on Management and Business during on date November 20, 2025 in Yogyakarta at Royal Ambarukmo Hotel. These articles have been peer reviewed by the members of the Paper Submission and Review System and approved...

This study aims to analyze the effects of liquidity and dividend policy on company value, with profitability as a moderating variable, for food and beverage subsector companies listed on the Indonesia Stock Exchange (IDX) for the period 2020–2024. The research method is quantitative, with secondary data...

Developing a tourist village that requires relatively large funds requires a business feasibility study as a stakeholder consideration. The financial aspect is one component in a business feasibility study that describes the feasibility of the business in terms of the comparison between investment and...

This study aims to determine the effect of content marketing and influencer marketing on purchase decisions through brand awareness as an intervening variable on Collagena Susu Steril in Indonesia. The sampling technique used was nonprobability sampling, which distributed questionnaires to 114 respondents,...

This study aims to examine the determinants of purchase intention toward Indonesian local brands by focusing on two key predictors: customer ethnocentrism and product quality. The growing competition between local and foreign brands makes it essential to understand the behavioral factors influencing...

This study aims to analyze the influence of economic literacy, digital awareness, and family financial management education on the financial management behavior of Generation Z. The background of this study is the increasing consumption behavior among Generation Z, who are more focused on lifestyle rather...

This study aims to explore supervisory strategies in enhancing sales performance and consumer perception in the form of satisfaction through the policies and practices implemented by supervisors at G2G, a skincare company in Indonesia. The research seeks to identify the effectiveness of these supervisory...

This study aims to analyze the influence of financial literacy, financial planning, and fintech payment on students’ financial management in the Special Region of Yogyakarta. The research employs a quantitative approach using multiple linear regression analysis on 122 active university students who use...

This article aims to develop and empirically validate an integrated framework of Green Lean-Agile Management (GLAM) to ensure the long-term sustainability of operational excellence initiatives within the crude palm oil (CPO) industry in Riau Province, Indonesia. Grounded in the Resource-Based View (RBV)...

One of the growing trends in e-commerce today is flash sales, which offer deep discounts for a limited time. This phenomenon has attracted the attention of many people, including Gen-Z. This study aims to re-examine Shopee by eliminating the arousal and pleasure variables, enabling researchers to analyze...

Environment, Social, and Governance (ESG) is a new theory in the business world and is now being developed in academic research. The purpose of this research is to empirically test the influence of Environment, Social, and Governance (ESG) on Firm Value and its impact on sustainability. The urgency of...

This study aims to analyze the influence of financial literacy, financial attitudes, and financial behavior on students’ risk-taking propensity at Universitas Sarjanawiyata Tamansiswa. The sampling technique used in this research is non-probability purposive sampling, in which samples are selected based...

This study investigates the impact of the National Logistics Ecosystem (NLE) policy implementation on logistics service performance in Indonesia, emphasizing the mediating role of human resource (HR) competencies and the moderating effect of digitalization on sustainable economic development. Indonesia...

The objective of this research is to examine how financial literacy, per-ceived usability, perceived security, perceived convenience of use, and per-ceived trust affect Generation Z’s decision to utilize the Indonesian Standard Quick Response Code (QRIS). The rise in QRIS use among Gen-Z is an indication...

This study investigates the influence of coping strategies on stereotype threat and occupational self-efficacy among Indonesian women workers under the Social Cognitive Career Theory (SCCT). Data were collected from 400 women employees via the Populix platform, and hypotheses were tested using Structural...

In this study, organisational citizenship behaviour (OCB) in a public-sector logistics institution is examined in relation to intrinsic motivation, affective commitment, and work-life balance. Partial Least Squares Structural Equation Modelling (PLS-SEM) was used to analyse quantitative data collected...

This study explores the strategic integration of sustainability and green capacity-building to empower smallholder farmers in the FSC-certified natural rubber supply chain in Indonesia. Using a quantitative approach with Structural Equation Modeling Partial Least Squares (SEM–PLS), data from 105 smallholders...

This study aims to determine the effect of job rotation, non-physical work environment, and office layout on work spirit at PT. Kalimantan Sawit Kusuma. The research employed a quantitative approach, using a structured questionnaire distributed to employees. Data analysis was carried out to examine both...

This study aims to identify and analyze the determinants of entrepreneurial career decisions among university students, focusing on the influence of entrepreneurial literacy and family support, with self-efficacy as an intervening variable. Despite increasing interest in entrepreneurship, previous research...

This research is motivated by the low level of student work readiness, particularly among the class of 2020 who experienced online learning during the COVID-19 pandemic. This situation has limited field experience and soft skills development, as well as limited opportunities for students to explore one’s...

This study aims to test and analyze the Fear of Missing Out (FoMO) syndrome, Self Control, and Lifestyle on Personal Financial Planning. The basic theories used in this study are Financial Behavior Theory, Self-Regulation Theory, the Life Cycle Hypothesis of Consumption Theory, and the Theory of Planned...

This study aims to analyze the influence of financial literacy, benefit perception, risk perception, and digital entrepreneurial intention on the use of fintech in UST Yogyakarta students. Using a quantitative approach and multiple linear regression with 100 respondents, the results showed that the four...

This study aims to analyze the relationship between digital innovation and knowledge capabilities as key drivers of entrepreneurial sustainability in the digital era. Using the Systematic Literature Review (SLR) approach with bibliometric and qualitative synthesis, this research maps theoretical developments...

This study explores the influence of financial literacy, peer influence, and lifestyle on the saving behavior of migrant university students in Yogyakarta, Indonesia. Living away from family, these students face financial challenges that require independent money management. Using a quantitative approach,...

This study aims to develop a Community-Driven Inclusive Business Model (CDIBM) to strengthen the sustainable economic engagement of vulnerable groups, particularly persons with disabilities who run micro-enterprises in the Sasirangan textile industry at Rumah Disabilitas Borneo in Banjarmasin. The model...

This research investigates the influence of profitability, liquidity, and dividend policy on firm value in banking institutions listed on the Indonesia Stock Exchange (IDX) from 2016 to 2024. Profitability is represented by Return on Equity (ROE), liquidity by the Loan to Deposit Ratio (LDR), and dividend...

The purpose of this research is to test the role of green transaction mediation in the relationship between green operations and company performance in Micro, Small, and Medium Enterprises (MSMEs) in Central Java Province. In addition, this study explores the application of green operations and green...

In an organization, corporate commitment significantly influences the company’s success in achieving its goals—an interview with the owner of CV. Bhakti Astawira Sejahtera revealed that the organizational commitment of its employees is still less than optimal. This lack of organizational commitment is...