Proceedings of the 2026 3rd International Conference on Public Relations and Media Communication (PRMC 2026)

2026 3rd International Conference on Public Relations and Media Communication (PRMC 2026)

📍Kunming, China🗓️ 12-14 June 2026
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A Comparative Analysis of the Application of Human Translation and AI Translation—A Case Study of Shengshengman Translation

Authors
Qiutong Meng1, *
1City Culture and Communication College, Suzhou City University, Suzhou, 215300, China
*Corresponding author. Email: reikorobo@outlook.com
Corresponding Author
Qiutong Meng
Available Online 4 September 2026.
DOI
10.2991/978-2-38476-609-3_91How to use a DOI?
Keywords
AI Translation; Three Beauties Theory; Shengshengman
Abstract

Recent progress in artificial intelligence translation technology has brought about a marked increase in the speed and convenience of translation work. This essay selects Li Qingzhao’s Shengshengman as the research subject, using the Three Beauties theory presented by Xu Yuchong as the framework to examine differences between traditional human translation and current mainstream AI translation tools (DeepSeek, ChatGPT) in terms of the translation of beauty in sense, beauty in sound, and beauty in form. The study finds that human translators can effectively consider all the sides, including beauty in sense, sound, and form. However, at the level of beauty in sense, AI translation technology can achieve imagery expression but fails to create emotional tension. AI translation cannot actively construct beauty in sound or form. These limitations present challenges for machine translation. Therefore, translators can effectively use AI translation to do preliminary translation work, and then polish and refine it by themselves, thereby making it a powerful tool to enhance their own work efficiency.

Copyright
© 2026 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

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Volume Title
Proceedings of the 2026 3rd International Conference on Public Relations and Media Communication (PRMC 2026)
Series
Advances in Social Science, Education and Humanities Research
Publication Date
4 September 2026
ISBN
978-2-38476-609-3
ISSN
2352-5398
DOI
10.2991/978-2-38476-609-3_91How to use a DOI?
Copyright
© 2026 The Author(s)
Open Access
Open Access This chapter is licensed under the terms of the Creative Commons Attribution-NonCommercial 4.0 International License (http://creativecommons.org/licenses/by-nc/4.0/), which permits any noncommercial use, sharing, adaptation, distribution and reproduction in any medium or format, as long as you give appropriate credit to the original author(s) and the source, provide a link to the Creative Commons license and indicate if changes were made.

Cite this article

risenwbib
TY  - CONF
AU  - Qiutong Meng
PY  - 2026
DA  - 2026/09/04
TI  - A Comparative Analysis of the Application of Human Translation and AI Translation—A Case Study of Shengshengman Translation
BT  - Proceedings of the 2026 3rd International Conference on Public Relations and Media Communication (PRMC 2026)
PB  - Atlantis Press
SP  - 844
EP  - 851
SN  - 2352-5398
UR  - https://doi.org/10.2991/978-2-38476-609-3_91
DO  - 10.2991/978-2-38476-609-3_91
ID  - Meng2026
ER  -