Advances in Economics, Business and Management Research
28183 articles
Proceedings Article
Ways to Improve the Service of Individuals in PJSC “Sberbank of Russia”
M A Tigranyan, N V Tchaikovskaya
Commercial banks are the main link in the banking system. Banks are independent subjects of the economy. Their relationship with customers is commercial. The main purpose of the functioning of commercial banks is to maximize profits. Commercial banks act as specific credit institutions. They attract...
Proceedings Article
The Effect of Corporate Cash Holding on Idiosyncratic Risk: Evidence from China
Yueting Cai, Yunran Liu, Xinyi Li
We examine the effect of corporate cash holding on idiosyncratic risk. We find that corporate cash holding in China is positively associated with idiosyncratic risk. The association is robust to several robustness checks, including adopting an alternative method, fixed-effects model, and the inclusion...
Proceedings Article
The Optimal Path of Child Labor Rights under Multinational Enterprises
Shingsum Chan, Kexin Liu, Guanqi Wang, Huayi Wang
Today, there are around 160 million child labors worldwide under serious situation. Since some relevant international regulations are soft, the executive systems are not guaranteed by every country, international organizations do not take their responsibilities, and some international remedies are not...
Proceedings Article
The Role Of Monitoring As A Moderating Variable Of Budgetary Slack Factors
Dianita Verawati, Alimuddin Alimuddin, Syarifuddin Rasyid
This research aiming fortest and analyze influence budget participation, budget politics and budget emphasis to budgetary slack and how monitoring moderates influence budget participation, budget politics and budget emphasis to budgetary slack at OPD Regency Majene. Type of research is quantitative using...
Proceedings Article
Comparison Analysis of ARIMA and Machine Learning Methods for Predicting Trend of US Semiconductor Stocks
Mingtao Jia, Haichen Xu, Sicong Zhang
The stock price trend prediction has some challenges for the investors because there are many unknown risks and great variation in the stock market. Some researchers have studied how to give the prediction of the stock price trend with high accuracy. However, the systematic analysis of the comparisons...
Proceedings Article
Research on the NBA Business Strategies
Boyang Lyu
The NBA is the National Basketball League of the United States. The four major professional sports organizations in the United States baseball league, football league, ice hockey league and basketball league. The NBA is the third richest among them, with an annual revenue of more than $4 billion. Although...
Proceedings Article
College Students' Sports Life Style and Physical Education Teaching Reform in Colleges and Universities
Chaoqi Fu
However, the problem of students' physique and health is still very prominent. This is the core problem that plagued the work of school physical education. The school education thought must break through, and the education perspective must be transformed and strengthened. The reform of physical education...
Proceedings Article
Effect of Financial Reporting Quality on the Cost of Capital and Investment in China
Erheng Zhou, Qianwen Luo, Yanzi Wu
The quality of the financial report is a critical issue in accounting supervision and theoretical research and whether and how it affects the resource allocation decision of the capital market for understanding the importance of accounting to investors and management responsibility. In various financial...
Proceedings Article
On the Control and Prevention of Enterprise Financial Risk
ziyu Hou, Ronaldo Juanatas, Jasmin Niguidula
As the most important application of human resource management, performance management plays an important role in ensuring the realization of organizational objectives. By analyzing the current situation of performance management commonly existing in research enterprises, this paper aims to explore and...
Proceedings Article
Application of Adaptive Learning Technologies in Modern Polytechnic Education
V V Kukartsev, E A Chzhan, V S Tynchenko
In modern society, special requirements are imposed on education and pedagogical methods. Education can be obtained remotely using various means and capabilities. These include interactive e-courses. This article is devoted to the problem of development of electronic courses based on the Moodle platform....
Proceedings Article
Study on the Relief Response of Cross-Regional Natural Disaster Risk
Lessons from the 2018 M 7.4 Earthquake and Tsunami in Central Sulawesi, Indonesia
Yang Wang, Baokun Ning, Zhuo Chen, Shuai Zhang, Duo Deng
Risk reduction of natural disaster is a global priority. It is necessary to consider the characteristics of local natural hazards, the diversity of disaster-bearing environments and the gaps in economic development levels, and explore response models of multiple collaborative relief at international,...
Proceedings Article
Analysis of Different Macro Policies Implemented by U.S and China During the Covid-19
Youxu Wang, Chen Lu, Youjin Chen, Zongyuan Wu, Boyuan Wang
Since the outbreak of COVID-19 in February 2020, the economic operation of all the countries in the world has been greatly affected. Countries have issued many macro policies to address the adverse effects of the contraction of economic activity caused by the epidemic. Monetary policy is one of the most important...
Proceedings Article
Innovation Analysis on the Enterprise Marketing Mode in the Background of New Media
Xu Zhu
The rapid development and extensive application of new media technology has brought great impact on the Chinese marketing field, but also brought many opportunities for the marketing transformation and expansion. In order to present the basic situation of China's marketing development in the new media...
Proceedings Article
Dynamic Changes in Exchange Rate Movements and Tesla Stock Yields
Zhenxi Gong, Xinyan Li, Xueer Shi
From the perspective of globalization, the development of the new energy industry has become a key issue in the fields of economy and so on. Tesla Inc., one of the activists who intensively attempts to put new energy into car production, is increasingly dominating the market of the entire auto industry....
Proceedings Article
Methods for Market Segmentation
Shiqi Wang
In business analysis, market segmentation is a technique used to classify existing and potential customers based on their similarities, which lays the foundation for the company to maximize their profits. The market can be divided into five subgroups, including demographic factors, geographic factors,...
Proceedings Article
Econometric Evaluation of Tourism as a Part of Khabarovsk Regional Economy
V A Chernov
Today, tourism is an industry in its own right, having long surpassed many other industries in monetary terms. It involves both the hospitality industry and the sectors that support it. In some countries, tourism is the primary source of currency and budgeting. It is an important source of income that...
Proceedings Article
The Development of New Energy Industry under the Implementation of China’s Environmental Protection Policy -- The Forecast of Lithium Ion and Sodium Ion Battery Industry
Jingxi Cai
“Carbon Peak” and “Carbon Neutral” are Long-term policies to protect the environment, low-carbon development and cope with global warming. The “double carbon” policy has spawned a trillion-dollar market for new energy vehicles. China overtook Japan in 2018 to become the world’s leading market and supplier...
Proceedings Article
Evaluation and Analysis of an LSTM and GRU Based Stock Investment Strategy
Zili Lin, Fangyuan Tian, Weiqian Zhang
Confronted with an extremely complicated and volatile external environment, it is such a tremendous challenge for researchers and investors to predict the stock market prices. To address the challenge, this paper proposes three steps for stock investment. The stock selection is based on a special ratio...
Proceedings Article
Research on Accounting Information System Based Big Data
Menghan Li
Nowadays, society is gradually entering the era of big data, which can help people make correct judgments and help enterprises manage rationally. The concept of big data has been gaining increasing attention in recent years, and the application of big data technology in a wide range of industries is...
Proceedings Article
Identifying the Key Successful Factors of Indonesia Start-Up Using Text Network Analysis
Dini Turipanam Alamanda, Agus Rahayu, Lili Adi Wibowo, Grisna Anggadwita
The Covid-19 pandemic has disrupted many industries but has also fuelled their growth. Many start-ups in Indonesia, in particular, are benefiting from the changing business environment. The purpose of this study is to explore the key factors that Indonesian start-up founders need to consider at the early...
Proceedings Article
The Application of 7P Analysis Model in the Market Strategy - Taking the Beauty Industry as an Example
Guanqun Wang
With the transformation of the national economy from the secondary industry to the tertiary industry, the rise of the service industry has become a hot topic of discussion. Therefore, in order to meet the needs of customers, more and more enterprises pay more attention to the role of service in the consumption...
Proceedings Article
Analysis on Crisis Management of Tourism Destination
Nan Chen, Aihua Su
Tourism crisis research is an emerging research field in China, which involves cross-disciplinary research, including crisis theory, tourist behavior theory, human-earth relationship theory and so on. Especially in the tourism crisis occurs frequently today, the tourism crisis has become an important...
Proceedings Article
Pricing Strategy Research of Chinese Video Website Platform in Internet Era
Yiran Wang
The network video platform has gradually occupied a large share in the field of television media. However, as a hot field in the Internet era, academic research on online video platforms is relatively scarce. Based on the characteristics of online video platforms, this paper studies the pricing strategies...
Proceedings Article
The Influences of Covid-19 on China’s Retail Trade and Its New Opportunities
Yiyi Jiang
In view of the normalizing Covid-19, new coping strategies are essential for the global economy, fitting the current situation and future trends. This paper reveals the influences of the pandemic on the retail industry in terms of supply and demand chains, including plummet need for physical consumption,...
Proceedings Article
An Investigation of Unexpected Forms of Capital in Small and Medium Enterprises (SMEs)
Syahril Masri, Muhammad Idrus Taba, Wardhani Hakim
As the shift of economy towards knowledge and innovation, intellectual capital has become no less important than nowadays because it becomes one of key elements in creating value and sustainable business in facing global market challenges. This research focuses on investigating the interconnections between...
Proceedings Article
The Rise of Virtual Image Endorsement in Visual Culture Context
Yichen Feng
Compared with the text advertising, in modern society, visual culture has become the mainstream form of advertising aesthetic. In recent years, with the rapid development of the digital entertainment industry, game characters and virtual idols gradually become important symbols for the communication...
Proceedings Article
Are Value Stocks Still Valuable: A Study of Value Strategy using Stock Data from 1999 to 2020
Sichen Zhu
This study uses two essential factors, book-to-market (B/M) ratio, and cash flow to price (C/P) ratio, to generate decile portfolios. Additionally, decile portfolios sorted by two factors from high to low are formed for five years with annual returns. By comparing the five-year average returns of each...
Proceedings Article
Research on the Management of Tourism Scenic Spots and Its Countermeasures
Aihua Su, Nan Chen
As the tourism industry core elements of the tourist attractions, at this stage is the development of Chinese tourism industry in the weak link. For a long time, due to the complexity of the tourist attraction system, the administrative pattern of many administrative departments, coupled with the widespread...
Proceedings Article
Pemex in the New Environment—Will the Company be able to Rise Again?
M V Kramskoy
This article elaborate on the issue of the ability of the Mexican national oil company - Pemex - undergoing a crisis to continue competing in the rapidly changing global hydrocarbons market. To do that, the article describes three spheres of significant changes: pricing, development and introduction...
Proceedings Article
Assessment and Solution for the Future Trend of the Medical Interpretation Market in China
Xinyue Yan, Yiwen Fan, Zhe Hao Jacko Cai, Qinpei Li
Across the past decade, the number of foreigners coming to China is increasing, accompanied by increasing multilingual interpretation needs. The demand is most pronounced in the realm of medical and healthcare related translation, due to its high degree of required professionalism and high frequency...
Proceedings Article
Research on the Impact of Corporate Compensation Management Mechanism on Corporate Performance and Innovation Capability Based on the Context of Big Data Science
Yidi Liu
This paper first analyzes the impact of ESG performance on the companies themselves from the perspective of the companies and investors to May 2020 Shenzhen created the GEM has 74 companies, using regression models to analyze the impact of compensation management mechanisms on company performance and...
Proceedings Article
The Influence of Entrepreneurial Values and Subjective Norms on Entrepreneurial Intentions
Kurjono, Dian Herdiana Utama, Badria Muntashofi
This study aims to determine the influence of entrepreneurial values and subjective norms on entrepreneurial intentions. The grand theory of this research is the Planned Behavior Theory from Ajzen. The research method used was the Explanatory Survey Method. The population is Accounting Education students...
Proceedings Article
On the Perfect Path of the Company’s Legal Person Deny System
Chan Hu
The corporate personality denial system originated in the United States in the 20th century and has been recognized by most countries since its development. With the rapid development of my country’s market economy, the abuse of corporate personality often occurs, but there are still many defects in...
Proceedings Article
Research on Technological Innovation Strategy of Technology-Based Enterprises in Guangdong-Hong Kong-Macao Greater Bay Area
Lisheng Luo, Tao Li, Chengrui Wu
At present, with the rapid development of science and technology in China, “Made in China” is moving toward “Made in China”. Under the background of 5G era, the rapid rise of high-tech enterprises in the Guangdong-Hong Kong-Macao Greater Bay Area has further accelerated the development process of “Made...
Proceedings Article
The Investment Value and the Current Regulation of Cryptocurrencies Market Under the Confusion
Ziqi Ai, Zeyu Yao
With the rapid development of contemporary technology, people are not only satisfied with the economic benefits brought by the traditional financial industry. In 2009, a currency incorporating blockchain Bitcoin was born, thus kicking off the cryptocurrency trend. In this paper, the historical development...
Proceedings Article
Applicability Test and Existing Problems of Multi-factor Model in Chinese Market
Test of Three-factor and Four-factor Models in the A-share Market
Gang Wang, Haolang Zhao
This article uses three-factor and four-factor models to analyze its applicability in the Chinese market by using data collected by China’s A-share market fund companies from 2015 to 2020. By observing the size of the alpha value and combining with the current status of the Chinese market, we discovered...
Proceedings Article
Research on the Physical Education Teaching Reform in Colleges and Universities from the Perspective of Lifelong Physical Education
Hui Xiao, Yanlan Chen
Lifelong sports is considered the new century sports ideas, has become a consensus. College sports is the final stage of school sports, with the characteristics of convergence with social life, college students face from school education to social employment change, therefore, from the perspective of...
Proceedings Article
Under the Depressed Economic Environment and Covid-19, Is METRO AG Still Worth Being Invested in?
Mengqing Ran
The paper applies several business models such as Porter’s Five Forces, Value Chain, and BCG’s Matrix to analyze the overall performance of METRO AG under the condition of Covid-19 to solve the problems of whether METRO is still worthy of investing. This paper also applies financial analysis with an...
Proceedings Article
Time Use of Chinese Family Members
A Balance between Salary Market and Household Service
Jiayang Wang
With the rapid development of the society, there appear many new economy phenomena in China. The economic value of household work has fascinated lots of experts’ eyes. Household work is widely accepted as an unpaid work. And because women largely take the responsibility of it, their rights and economic...
Proceedings Article
Research on Flight Ground Taxi Time of Large Airports
Xiong Li, Wei Liu, Xiaoqing Chen
Flight taxi time is a key index to measure the operation efficiency of large airports. There are many factors affecting the taxiing process of the flight at the airport. Firstly, the taxi time of arrival and departure flights was defined and its composition was analyzed. Based on the taxiing time of...
Proceedings Article
Internal Marketing Strategy for Educational Services
L N Tsarakhova, S V Kabanov
Educational marketing is a promising sector of economy. This marketing seeks to meet the demand for education while bringing prosperity and development to educational institutions. Educational marketing expands every year, as the demand for education evolves. Over the past five years, higher education...
Proceedings Article
Analyzing the Capabilities of Village Owned Enterprises (VOEs/BUMDES) to Increase the Village Economies; An Empirical Studies from VOEs/BUMDES in Tangerang
Nila Krisnawati, Tabligh Permana
The study aims to analyze the general condition of VOEs and their main potential product/characteristic in Tangerang Regency and to deliver the Gap Analysis by the Village Own Enterprises (BUMDes) in Tangerang Regency. The methodology used was an in-depth interview through a Focused Group Discussion...
Proceedings Article
Correlation Between Football and Economics
Jingge Li, Zijian Xu, Xinyang Li
With the increasing popularity of whole football in China, the football market become reciprocal with the Chinese economy. On the one hand, the football economy is representative of the Chinese economy as a whole, on the other hand, the economic condition affects the football industry. As such, by evaluating...
Proceedings Article
Research on Regional Differences of Financial Agglomeration in China
Rongtao Yang
Financial agglomeration is the inevitable trend of financial industry. Its balanced development is of great significance to promote the coordinated of regional economy. This research analyzes the current situation of regional differences in financial agglomeration by measuring the level of financial...
Proceedings Article
Research on the Application of Computer Cloud Technology in Network Teaching
Rui Wang
With the rapid development of computer technology, the construction of college education information is in full swing, computer technology and network communication technology have been widely used in college network teaching. The research of network teaching system based on cloud computing has become...
Proceedings Article
Towards Prosperity: Harnessing Infrastructure for Economic Growth
Awal Nopriyanto Bahasoan, Rahmatia Rahmatia, Muhammad Jibril Tajibu, Amanus Khalifah Fil’ardy Yunus
Infrastructure has a strategic role in facilitating economic growth, especially in developing regions. Through the Systematic Literature Review (SLR) approach with the PRISMA method, this study identifies the direct and indirect relationship between infrastructure development and economic growth. Adequate...
Proceedings Article
Analysis of the Different Policies of China and the United States against the Potential Financial Crisis in the Context of Covid-19
Haixiao Liu
The sudden outbreak of COVID-19 in 2020 has brought about major changes in the world landscape; this crisis is unprecedented and has great uncertainty due to its duration and intensity. The global economy is likely to experience its worst setback since the Great Depression, along with massive physical...
Proceedings Article
Analysis of the Development Prospect of AI Companies in China
Take AI Four Little Dragons for Example
Kuan Lu, Chuhang Jin
With the rise and wide application of artificial intelligence, China has also seen the emergence of the four AI Four Little Dragons -- SenseTime, Megvii, Yuncong, and Yitu. According to the development comparison of the four artificial intelligence companies, this study analyzes the business model, technology...
Proceedings Article
Future Development of Chinese Silver Economy: Comparison with US and China’s Senior Industries
Jingxuan Ma
The aging trend of China’s population seems to increase the economic burden, but it also brings great development potential for the silver economy. However, compared with other countries with mature senior industry, this sector in China is still in very early stage, which needs improvement, development,...
Proceedings Article
The Influence of Information Disclosure Quality on Enterprise Investment Efficiency
Yuquan Wang
Information disclosure has a critical role in reducing information asymmetry and promoting the fair and efficient operation of the capital market. Currently, research on enterprise investment efficiency is primarily conducted from perspectives such as corporate governance and ownership structure, with...
Proceedings Article
Metro's Accounting and business analysis
Fulin Wang
Metro AG is selected as the research object in this paper. Metro AG's products are operated by four business units of six very distinct and independent sales divisions: cash and carry, food retail, non-food specialty stores and department stores. In the first part of this paper, the main background...
Proceedings Article
A Study on the Current Situation and Development Countermeasures of Traditional Sports Training of Minority in China
Zimin Chang, Shiqing Le
China is a multi-ethnic country. Minority nationalities are the main components of Chinese sports. Carrying out the traditional sports of minority nationalities is the need for them to keep fit and inherit their excellent culture. In this paper, based on the authors' learning and practical experience,...
Proceedings Article
Evaluation of the Russian Federation Tax Consulting Market Territorial Concentration Level
A T Kerimov, T N Kadzhametova, S R Mustafaeva
The article presents further development of the scientific and methodological evaluation of the level of the territorial concentration of the tax consulting market. A basic evaluation scale is proposed for the level of the territorial concentration of the tax consulting market that identified 6 intervals...
Proceedings Article
Research on the Development and Management of CCER Methodology in Ningxia Power Grid Enterprises
Ning Qiao, Chao Zhang, Jisheng Zhang, Haidong Chen, Jing Zhang, Hongjie Tian
The excessive use of fossil fuels has resulted in global warming, which has become a worldwide concern. To address this issue, China has made commitments to peak its carbon emissions by 2030 and achieve carbon neutrality by 2060. Power grid enterprises are expected to play a crucial role in helping China...
Proceedings Article
Study on Adaptive Evaluation of Power Grid Investment
Zhiyong Yu, Yan Zhang, Ya Zuo, Xiangping Li, Jiayu Bian
Power grid investment is not only the key to driving regional economy and promoting regional balanced development, but also the important content of maintaining and increasing value of enterprises. This paper focuses on the adaptability of power grid investment, and selects AHP, entropy method and TOPSIS...
Proceedings Article
Investor Type and Innovative Performance: Regional Characteristics as a Moderating Variable
Suci Lestari Hakam, Agus Rahayu, Lili Adi Wibowo, Muhamad Adhi Nugroho
Start-ups require external investment to accelerate growth and scale up their businesses. Many works of literature discussed the types of investors and their influence on start-up innovation performance. However, previous literature neglected the influence of the regional characteristics of each start-up....
Proceedings Article
The Impact of Foreign Technology Transfer on Firm Productivity
Peihua Zhong
Based on the important impact of technology transfer on the firm, this paper discusses in detail how technology transfer affects the productivity of enterprises. At present, some research results preliminarily show that in areas with high level of economic development, the impact of enterprise technology...
Proceedings Article
The Impact of China’s Demerit Goods Consumption on Profit Growth in the Pharmaceutical Industry
Jiaqi Zhang
The pharmaceutical industry is one of the most critical industries for the health and the sustainability of the human race; moreover, the modernized goods can be much more harmful than people expected, which led to severe health problems for humans. The whole experience adopts empirical analysis on the...
Proceedings Article
Credit Institution Liquidity Management as a Financial Stability Factor
G I Khokhlova, J A Yushina, N V Kretova, V F Nikulsheeva
Due to the strengthening requirements of the Bank of Russia for credit institutions and the increasing amount of loan transactions in banking, credit institutions have to constantly monitor the changes of external and internal risks, improve the existing risk management system in order to increase their...
Proceedings Article
Application of Outward Bound in Traditional Sports Teaching of Minority in China
Li Qin, Shubing Zhang
Minority sports have a unique cultural charm, and they have gradually become the regular content of many college physical education classes. Outward bound is conducive to improving the quality of college students, and promoting their all-round development. Besides, its teaching mode has been recognized...
Proceedings Article
Examining the Impact of Advanced Digital Economy on Employment in China Under COVID-19
Tianyu Cao
This paper investigates the impact of advanced digital technology on employment in China under specific Covid-19 period. By reviewing and summarizing previous relevant papers, we have drawn an conclusion that the rapid digital progress in China demonstrates significant contribution to transformation...
Proceedings Article
A Brief Overview of the Relationship Between Green Ecological Economy and Political Marketing Competitiveness
Jinling Chen, Zhongyi Bao
In today's era of rapid economic development, ecological and environmental protection is an issue that can not be ignored. In particular, the emergence of a new global economic phenomenon, namely “green” ecological economy, has led to the formation of new branches of knowledge, such as “environmental...
Proceedings Article
Transformation of Vietnam’s Economic Diplomacy Strategy Towards China (2013–2020): Based on the Data of Bilateral Trade
Xiongfu Xiao
Based on the data of bilateral trade, this paper examines the transformation of Vietnam’s economic diplomacy strategy towards China and its reasons. Through the comparison of data of bilaterial trade in different duration and the model of factor endowment, This paper establishes the data model of the...
Proceedings Article
Can Chinese Domestic Cosmetics Continue to Thrive?
Jiawen Liu
The development of China’s cosmetics industry has a long history. It can be traced back to the Xia Dynasty. Until now, with the expansion of the Cosmetics market in China and the development of e-commerce, it has created good conditions for the rise of domestic cosmetics. However, most of the top 10...
Proceedings Article
Research on the Attitudes and Preference of Chinese “Generation Z” to Bilibili Video Advertising
Hanzhu Guan
In recent years, the rapid development of China’s internet enables generation Z people to explore a broader world. Compared to the former generation, the Z era people are proficient to Internet skills as well as express themselves with the help of the Internet. [8] Therefore, Bilibili, as an mainly online...
Proceedings Article
Spatial Specifics of Investment Utilization in a Regional Economy
S A Grachev, M I Zakirova
Innovation that takes place in global and national economy has specific reginal manifestations. Therefore, when evaluating the efficiency of utilizing investment resources, it’s necessary to consider the specifics of territorial development, which is what this research is about. The methodology is based...
Proceedings Article
Design of Air Conditioning and Ventilation System for Emergency Fever Clinic of a Hospital in Longyan
Li Juan Zheng
This paper focuses on the system form, air handling and airflow organization of the air conditioning and ventilation system for emergency fever clinics. In order to ensure that the technical parameters such as regional pressure difference between functional rooms meet the usage requirements and technical...
Proceedings Article
Application of Big Data Analysis in E-commerce Enterprises—A Case Study of Taobao
Bohan Ruan
With the development of science and technology and the progress of the era, data have become an indispensable part of life. All things in life can be converted into data for analysis and prediction. Along with the development of cloud computing and the Internet, big data analysis has become increasingly...
Proceedings Article
Effect of Outward Bound on College Students' Social Adaptability
Yuan Wen, Dupin Xie
Outward bound has unique effects and advantages in improving the psychological quality of bearing pressure and facing frustration, and social adaptability of interpersonal communication, teamwork, exploration and innovation. Therefore, the introduction of outward bound into the curriculum system of college...
Proceedings Article
Competitive Strategy Through Collaborative Value Creation and Digital Innovation Food of MSMEs
Megha Sakova, Agus Rahayu, Lili Adi Wibowo
Value creation and digital innovation are two of the ways that can be considered in the competitive strategy of traditional food SMEs in Garut Regency. In the era of the Covid-19 pandemic, traditional food MSMEs experienced a decline in sales because the number of tourists visiting Garut Regency decreased...
Proceedings Article
Analysis on Promoting Employment of College Graduates Under the COVID-19 Pandemic
Jiarui Li, Xixi Lin, Ziyu Liu
Full employment of college graduates is an ideal condition for a country’s stability and progress. The impact of COVID-19 in 2021 has put forward new requirements for stabilizing the employment of college graduates in China. Under such circumstances, this paper investigates the current status and the...
Proceedings Article
The Scale, Structure and Benefit Analysis of Real Estate Investment in Jiangning District, Nanjing
Chunxiao Liu, Hao Zhang
As an important part of fixed assets investment, real estate investment has an extremely important impact on economic development. Based on the economic census data from 2014 to 2018, this paper analyzes the investment scale, structure and benefits of real estate enterprises in Jiangning District, Nanjing....
Proceedings Article
Keeping Minors Safe in Cyberspace: Extremist and Terrorist Threats
O V Nardina
Minors are active users of cutting-edge communication technologies; joining virtual communities or messaging with remote users, they face numerous threats and risks. The Internet has an increasing population of websites and social media pages that seek to promote extremist and terrorist ideas and practices....
Proceedings Article
Application Research of Q-Type Clustering Model in Financial Data Analysis of Beijing Housing Price
Ao Dong
Under the influence of the socio-economic system, financial development and rising house prices are no longer two separate issues. For a specific regional environment, financial development will, to a certain extent, suppress the rising trend of house prices and contribute to the stable development of...
Proceedings Article
Virtual Team Collaboration Problem Identification and Possible Solutions
Ziteng Zhou
This literature review of work conducted a mixed-methods investigation to provide a systemic discussion with subtopics in response to the challenges experienced by remote work, the nature of virtual collaboration, as well as the strategies and technologies of virtual team management and monitoring to...
Proceedings Article
Research on Optimizing Ideas of Corporate Culture Construction of State-Owned Power Enterprises
Han Wang, Huixu Zhang, Jiaxu Cheng
The construction of corporate culture of state-owned power enterprises is an important task to promote the implementation of the company's strategic goals, gather the spiritual strength of employees, and promote the harmonious development of the enterprise. This article combines the actual development...
Proceedings Article
Is Faster Necessarily Better? – The Impacts of Faster Domestic Delivery Systems on the Economy in the Contexts of Online Consumption
Shuaiying Li, Gavin Kader
On the rise of online shopping, advanced delivery system makes life easier. This paper aims to investigate the positive and negative outcomes associated with faster delivery systems. Overall, this study considers faster delivery integral to a growing domestic economy. However, it should not be overlooked...
Proceedings Article
The Impact of Environmental Costs and Good Corporate Governance on Firm Value: A Systematic Review
Nurhalija Nurhalija, Mediaty Mediaty, Darwis Said
As it reflects a company’s performance and future prospects, firm value is very important to investors and other stakeholders. A good firm value indicates that the company has the ability to manage its operations effectively and efficiently. Companies must not only generate financial returns, but they...
Proceedings Article
Research on Reform and Innovation of Sports Training Mode for Adolescents in China
Jinhua Yuan, Guofeng Deng
The continuous decline of adolescents' constitution has become a serious social problem. Therefore, the reform of sports training mode for adolescents is expected to improve their physical and healthy levels. In this paper, based on the authors' learning and practical experience, we firstly analyzed...
Proceedings Article
Perceived Ease of Use and Perceived Usefulness of Intention in Shopping Online Bandung
Mohamad Reza Nurpratama, Ratih Hurriyati, Aceng Gima Sugiama, Bambang Widjajanta, Rini Larasati Irawan
Due to the various conveniences that appear now, online shopping has penetrated people’s lives with various functions that accompany online shopping. Based on this, this study reveals how much consumers expect the benefits (perceived usefulness) from the convenience (perceived ease of use) of online...
Proceedings Article
Investment Portfolio Establishment Based on Index Model Linked with Different Constraints
Shaoyu Ding, Heming Ma, Shiyue Zhang
After Markowitz Model was invented, people continue to find series of problems about implementing the model to real world and Index model was introduced to solve these problems. In this paper, we use index model to form minimum variance portfolios and maximum Sharpe portfolios for series of stocks and...
Proceedings Article
Use of Mathematical Models in the Research of Futurological Analysis in the Economy of the State
F S Seidakhmetova, T M Mezentceva, Z R Mandrazhi, S U Niyazbekova, T S Sobol
Research questions of the contemporary development of the society remain relevant due to the increasing global problems and also the ideological priorities of the influencing images of the future and the necessity of their prediction. In this regard, a special role is played by futurological activity,...
Proceedings Article
Research on Genius Marketing Strategy from NIO
Linjie Zhang
Since its launch four years ago, NIO has grown rapidly and become a leading brand of new energy vehicles in China. As the first auto company with the highest shipment volume in the world, NIO has a completely different sales market from classic models and has a unique marketing approach to other new...
Proceedings Article
An Empirical Study on the Bootstrap Effect of Guangdong Investment Funds Based on the Bootstrap Effect Measurement Model
Jian Liu, Mingxiu Huang, Fei Lei, Zhihong Zhao, Yuhe Zhang, Xuehua Lv, Xinyi Dong
This paper by constructing a mathematical model of guidance effect measurement, establishing a system simulation of Guangdong investment fund investment guidance effect, using computer simulation experiments to portray the characteristics of the system, so as to derive quantitative indicators, that is...
Proceedings Article
The Effectiveness of Unmanned Aerial Vehicle (UAV) on Farmlands with Artificial Intelligence (AI) System
Yili Guo, Peizhen Yang
As the development of electric technology and artificial intelligence, the utilization of unmanned aerial vehicles gradually increases. Unmanned aerial and artificial intelligence are applied to replace human force and enhance the productivity in many fields including agriculture. In 1950, America began...
Proceedings Article
Neural Machine Translation Applied in English Chinese: Turn Grammar Connotation into Words
Tongyao Diao
Recent advances in Neural Machine Translation (NMT) have largely improved the quality of translations in a variety of language pairs, which helps promote the efficiency in communication and information exchange. English to Chinese translation, however, still suffers from lower accuracy and intelligibility...
Proceedings Article
College English Teaching Reform from the Perspective of Applied Linguistics
Yan Zhang
The application of applied linguistics in English teaching can make the students understand English more comprehensively and meticulously, and master the essence of the English language, which is not only the application effect of applied linguistics in the English teaching , but also the ultimate goal...
Proceedings Article
Entrepreneurial Motivation as a Key Mediator: The Impact of Financial and Digital Literacy on MSMEs Performance
Kamaruddin Kamaruddin, Abdul Rahman Laba, Andi Aswan
Micro, small and medium enterprises (MSMEs) as an organization are required to have good performance. The aim of this research is to analyze the influence of financial literacy and digital business literacy on the performance of MSMEs through entrepreneurial motivation in Makassar City. Researchers choose...
Proceedings Article
How Genres and Age Restrictions Affect Global Box Office
I A Smarzhevskiy, A A Zubareva (Bezdenezhnykh)
The world’s motion picture industry is an enormous market that provides hundreds of thousands of jobs and influences the society and culture in many countries of the world. This research dwells upon two aspects of the industry: production and distribution. Given the industry’s importance for the society...
Proceedings Article
Role Conflict – Job Resources Impact on Emotional Exhaustion: Work-Family Conflict as Mediator
Cecylia Mauri Napitupulu, Putri Mega Desiana
In the working environment, job characteristics such as high job demands and low resources impact workers’ emotional exhaustion, including Public Accountant workers. During COVID-19, Public Accountant workers should change their work method to working from home (WFH). While using this job method, workers...
Proceedings Article
Reversed Logistics
Assessing Packaging Recycling Behavior Based on TPB Theory
Kedong Liu, Ruoyu Zhang
The current system of delivery not only places a heavy burden on waste disposal in society but also causes environmental pollution and a waste of resources in China. package sorting and recycling have become one of the most effective solutions This study aims to examine the factors affecting people’s...
Proceedings Article
Application Scenarios of AUTOSAR Classic Platform and Adaptive Platform
Chen Huang
Nowadays, complexity in design of car systems is increasing. To make the design of software more manageable, AUTOSAR provides two platforms serving as middleware between hardware and software: AUTOSAR classic platform and AUTOSAR adaptive platform. Generally, both two platforms will be used in a car...
Proceedings Article
The Future Development Trend of Mercedes-Benz in China
Jingyu Yao
This paper is about the future development direction and potential of Mercedes-Benz in China. SWOT and Porter's Five Forces are used to analyze the threats Mercedes-Benz needs to face and the opportunities it can seize. The data in this paper are secondary data. This paper analyzes Mercedes Benz...
Proceedings Article
Linear Regression Model for Business Strategy
A Case Study of SMARTFOOD Company
Keyi Chen, Liyao Dong, Linxinyi Wang
This article is a case study that illustrates how a linear regression model can be implied in business strategy to find the relationship between each variable and advise price setting and revenue prediction. With the fast development of big data, a business can get a more thorough data set, so experiment...
Proceedings Article
Methods to Improve Company Maturity Based on Analytic Hierarchy Process, Entropy Weight Method and Visual Radar Map
Yuxuan Wang
With the development of 5G, the Internet of Things, and other technologies, data needs to be analyzed and sorted in a larger way, so as to obtain more valuable information from it. In order to address the problem that the maturity of different companies is difficult to analyze due to business factors,...
Proceedings Article
Research on Fuzzy Mathematics Model of Teaching Quality Evaluation
Wenting Ma
Teaching quality evaluation is a very important work in education and teaching. The core of evaluation is to establish the evaluation model. The commonly used evaluation model is the average comprehensive evaluation model. The evaluation idea is based on that the evaluation result can be superimposed...
Proceedings Article
Research on Brand Remodeling and Marketing Strategy Optimization of Chinese Domestic Cosmetics in Post-pandemic Era
Lening Dong, Hanfei Liu, Yi Tao
The Covid-19 pandemic has dramatically attacked the Chinese cosmetics industry, impeding its development by reducing consumption, which is an urgent problem that needs to be addressed as cosmetics have already become daily necessities for many people. Such a lag phase has negatively influenced many people...
Proceedings Article
Assessment of Production Setup and Upgrade Investment Risks
V Chertykovtsev, A Lukin, I Grigoryants, E Lapa, Y Ryazheva
Today, investment in the real economy is a widely discussed topic. There are multiple points of view on implementing this mechanism. For Russia, such investment and the mechanism behind are urgent issues, as the country’s machinery, equipment, and transports are mostly worn beyond limits. This paper...
Proceedings Article
Sport Marketing Strategy Choice of Domestic Sports Brands Under the Rise of Chinese Fad
Hu Haocheng
Event sponsorship and star endorsement are commonly seen in sports brand marketing and significantly affect the influence and business performance of the sports brands. In the context of booming China-made products, what mechanisms else might have a significant impact on marketing strategy and its outcome...
Proceedings Article
A Study on the Development of Traditional Chinese Medicine Service Trade Facilitated by Digital Technology
Rongjun Xie, Meiqin Lv
As a unique industry in China, traditional Chinese medicine is involved in the primary, secondary and tertiary industries, especially the medical treatment, health, scientific research and service. Targeted at the current conditions and problems of the traditional Chinese medicine service trade in China,...