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Proceedings Article
Reader-response Approach Used in Chinese EFL Context: An Alternative Approach to Teach Literature
Qian Jiang
Literature is used as an authentic material to teach English reading and accelerate the language acquisition in Chinese EFL context. This paper provides an detailed analysis on the reader-response approach which is based on reader-response theory to demonstrate that by putting the relation between reader...
Proceedings Article
On the Reform Strategy of Microbiology Teaching Model
Yan Chen, Zuisu Yang, Youle Qu, Guofang Ding
Explore the new teaching model of Microbiology, enhance the teaching quality and ultimately cultivate applied talents of biopharmaceutical major. Track the progress of frontier scientific research to optimize teaching contents, expand opening experiments to improve experimental teaching, and strengthen...
Proceedings Article
Research on the Application of Financial Technology to SME in Shaanxi Province
Yiyuan Huang
The financing difficulties of SME in Shaanxi are mainly due to their narrow financing channels. Financial technology plays an essential role in promoting China's economic development, especially in alleviating the financing difficulties of SME in Shaanxi Province. However, the government has always adopted...
Proceedings Article
Bounded Rationality Under Sharia Norms: Evidence from Indonesia
Budi Purwanto, Nanda Karunia Amanah
In Indonesia, the application of Islamic norms in finance, commonly referred to as sharia finance, has recently begun to be studied from a behavioral economics perspective, especially under the hypothesis of agency problems and bounded rationality. By clustering, profiling, and portfolio analysis using...
Proceedings Article
Feasibility Study of Big Data Promoting Students' Learning and Development Taking the Chinese Language and Literature Major as an Example
Li Ding, Xueqing Song
With the development of The Times, the education and development mode for college students has to be reformed to develop a new learning mode so that college students can get out of the current dilemma of learning and development. How to realize the comprehensive improvement of college students' quality...
Proceedings Article
Breakthrough positioning strategy for Russian enterprises of the pharmaceutical cluster
Elena Maslova, Natalia Pashkus, Nadegda Starobinskaya
The article deals with the development of regional pharmaceutical clusters. We study the development of the Russian pharmaceutical market. It has been highlighted areas where there are promising pharmaceutical companies engaged in innovative activities and using modern marketing strategies, including...
Proceedings Article
Evolution of Political Process in Gulf
A.S. Trukhin, R.V. Lesovik, Ya. S. Allakham
This article analyzes the relations in the CCASPG, disclosure issues of integration processes in the region, showing the contradictions with Qatar regarding the association "Muslim Brotherhood." In addition, the authors shed light on the Russian state interests in the Arabic Gulf, as well as demonstrate...
Proceedings Article
Mapping of Electronic Marketplace Business Model in Building Urban Electronic Marketplace
Rahmat Putra
This Research is aiming to map out a specific e-marketplace business model for urban-rural communities. The concentrated use of business electronics in major cities in Indonesia is one of the major factors in the low adoption of electronic business in urban-rural areas. The survey results of the Indonesian...
Proceedings Article
Functional Literacy Conceptual Model Oriented to Character Education for Jail Inmates
Misran Rahman
Based on a survey, there are still 10 penitentiary inmates who are illiterate in Gorontalo City Penitentiary, with age 45 – 65 years old. The survey shows that penitentiary inmates who committed a crime, are included those who are illiterate. This means that basically, these people have character issues....
Proceedings Article
Constructing a New Idea of Human Resources Sharing Under the Era of "Internet +"
Maolan Jia
In the context of “Internet +”, the diversification of information has undoubtedly brought great convenience to people. But, the question is how can we effectively use this complex information to serve our human resources work? Based on the impact of “Internet+” on enterprise human resource management,...
Proceedings Article
Use of Indonesia Speaks in Newspaper in Kompas.Com
Deci Asri, Ermanto Ermanto, Harris Effendi Thahar
This study discusses the use of Indonesian spelling in the headlines in kompas.com newspaper. The method used in this research is a descriptive method. Based on the findings and discussion, it can be concluded that found three inaccurate use of Indonesian spelling in kompas.com newspaper, as follows....
Proceedings Article
Survey on the Acquisition of Villagers Under the Implementation of Coal to Electricity (Gas) Policy in Rural Areas: Based on Rural Areas in Baoding
Peng Zheng-tao
To solve the problem of smog, China has successively introduced a series of coal-to- gas reform policies, which are being implemented in many parts of the country. In the implementation of polices, the degree of people’s sense of acquisition is not high, especially the people in the rural areas are dissatisfied...
Proceedings Article
Research on Aesthetic Image of Miyanishi's "You are Umasou" Picture Book Adaptation Film
Nan Gao, Liya Fu
In the contemporary society of cultural innovation, with the gradual enrichment of materials, people's demands for spiritual pursuits are getting higher and higher. The forms, contents, narratives and styles of picture-making art have become the research hotspots. In the process of developing cultural...
Proceedings Article
Research on the Deep Integration of Information Technology and Ideological and Political Education Teaching
Tao Li
In order to deepen the application of information technology in ideological and political education, we should innovate teaching ideas, teaching models and learning methods. It is the main work of creative idea and practical exploration in ideological and political education to focus on the high integration...
Proceedings Article
Research on Employment and Entrepreneurship of College Students under the Background of "Internet +" Era
Rui Wang, Shuang Wang
With the "Internet +" action plan is put forward and implement steadily, and modern manufacturing in combination with the Internet of things, big data and cloud computing, to promote the Internet finance, industry, the development of Internet, electronic commerce health, local university students have...
Proceedings Article
Exploration and Research about the Improvement of Students’Innovation and Entrepreneurship Capacity under the New Education Mode
Li Zhang, Yong Wang, Jianwei Wang, Yingqian Xu, Zhigang Fang
“Public entrepreneurship and mass innovation” are the new requirements put forward by the era, therefore, colleges have listed innovation and entrepreneurship education into one of the main directions for education reform. The exploration of college education model takes the big era as the background...
Series: Advances in Engineering Research
Proceedings Article
Production line intended for implementation of innovative technologies of cleaning and fractionation of raw coriander
Sergey Kyazimovich Mustafayev, Tatyana Vladimirovna Pelipenko, Alexander Nikolayevich Drozdov, Ekaterina Aleksandrovna Kalienko
Raw coriander, which is mainly produced by the Russian Federation, contains 1.62-2.40 % of essential oil and up to 28.5 % of fatty oil. Essential oil is a product of coriander seeds processing, in which the content of the most valuable component linalyl ester (monoterpene monoatomic trisubstituted carbinol...
Proceedings Article
The Effect of the Locus of Control, Financial Knowledge and Income on Investment Decisions
Rosyeni Rasyid, Muthia Roza Linda, Dina Patrisia, Halkadri Fitra, Yuliza Susanti
There are several objectives of this study. First, to analyze the effect of locus of control on investment decisions. Second, to analyze the effect of financial knowledge on investment decisions. Third, to analyze the effect of income on investment decisions. The population of this research was all 68...
Proceedings Article
Design of Automatic Greenhouse Environmental Monitoring System
Dong Liang, Limin Shao
In order to satisfy the planting requirements of vegetables in north cold area of China, an automatic monitoring and controlling system of greenhouse interior environment was developed. By synthetically considering the temperature, humidity, illumination intensity, CO2 concentration, and their mutual...
Series: Advances in Engineering Research
Proceedings Article
Collision risk estimation on parallel airways
Yuling Qu, Yanli Chen, Weiqing Zhong
In this paper, for purposes of airspace planning, by the theory of statistical-probabilistic and theory of traffic engineering a mathematical expression of the parallel airways based on the variable nominal distance and airspace planning parameters is given. By using the estimation formula proposed the...
Series: Advances in Engineering Research
Proceedings Article
Model-Free Adaptive Predictive Control for Networked Control Systems with Dual-Channel Packet Loss
Shuo Zhen, Wei Gao
In order to reduce the impact of network communication on networked control system (NCS), a networked model-free adaptive predictive control scheme is proposed for networked control systems with random packet loss in the forward and feedback channels. The data model based on the I/O data dynamic linearization...
Proceedings Article
Research about the Influence of Incentive Method towards Executive on Corporation Performance Based on Multiple Regression Model
Nanhao Wang, Yichong Tang, Fan Liang
With the advent of economic globalization, the corporation plays a vital role in the development of economy. Contemporary society is confronted with a common difficulty that how to manage corporations effectively, and how to maximize corporation revenue. According to the Principal Agent Theory, the division...
Proceedings Article
Research on Enterprise Information Construction Based on Computer Application Technology
Min Lai, Zheng Liang Liu
With the deepening of the technological level of our country, especially the computer technology is not interrupted to improve, information technology should become a broad synonym for the development of Chinese enterprises, computer, network technology and information processing technology has become...
Proceedings Article
Space Governance of Identity in The Aunt's Postmodern Life
Dongshan Sun, Hong Zhu
"The Aunt's postmodern life" tells the story of the lack of identity of "aunt", it analyzes the living space and identity of floating population exist the blur of geographical space, the compression of living space and the hovering of historical space these three problems. Constructs the space governance...
Proceedings Article
Research on social representation of network hot words in digital era
Delong Gao, Zhengxun Wang
The deformation of language is always accompanied by the transformation of times; the form and combination of "Chinese characters" are always characterized with the features of the times since its birth, it also has the characteristics of social order and social formation and evolution embodiment. In...
Proceedings Article
The Evaluation Standard and Example Analysis of the Professional Practice in the Talent Training of IoT Specialty
Henghua Shi, Chengkui Guo
With the development of information technology, Internet of things(IoT) technology has been applied to many fields such as agricultural field, industrial field, and etc al. More and more domestic colleges and universities have carry out the training of Internet of things specialty. Professional practice...
Proceedings Article
The Platform Design and Implementation of Modern Education Teaching Based on the Mobile Network
Ying Wang
This paper introduces the advantages of modern education technology and the present situation of the application of information research and development status of cloud computing on the influence of the teaching resources of colleges and universities; research the mobile teaching system is implemented....
Proceedings Article
Bipolarity and the relational division
Nouredine Tamani, Ludovic Liétard, Daniel Rocacher
A fuzzy bipolar relation is a relation defined by a fuzzy bipolar condition, which could be interpreted as an association of a constraint and a wish. In this context, the extension of the relational division operation to bipolarity is studied in this paper. Firstly, we define a bipolar division when...
Proceedings Article
Research and Application of Web Information Retrieval Based on Ontology
Qi Shen, Meng Zhang, Qingming Song, Yan Tang
This paper is mainly about the design of web information retrieval module based on ontology, using ontology technology, from the current web service mechanism based on the syntax level raised to the level of knowledge (or concept).First, the paper introduces the concept of the ontology, and then completes...
Proceedings Article
Brief Analysis about Pragmatic Function of Pun in English Advertising Based on Grice Cooperative Principle
Lan Zheng
English advertisement is characterized by the diversity of its forms and the flexibility and originality of its language usage, its lexical and syntactic levels are considered as distinguished features, advertising English is also frequently employed rhetorical vehicles which are used as decorative devices...
Proceedings Article
Human in the Digital Economy
Larisa Lazareva, Elena Korol
This article discusses the concept of “digital economy”, its pros and cons. The following issues are addressed: what are the requirements for personnel for the “digital economy”; whether it is necessary to change the system of training; what place does the person occupy in the “digital economy”. According...
Proceedings Article
The Research on Online Consumer Finance Innovation Drives by Financial Technology
Chen Yuqing, Sun Chenghao, Sun Yan
This paper summarizes the research status of financial technology, the development of online consumer finance and the innovation model of online consumer finance. It finds that financial technology can promote the efficiency of institutions, promote product innovation and strengthen general benefits...
Series: Advances in Engineering Research
Proceedings Article
Physical and Chemical Properties of Chicken Nugget Combined with Meat of Golden Snail
Yunus Syafie, Nurdiyanawati Djumadil
Golden snail is the major pest in thewet paddy land in the East Halmahera region. The use of chemical pesticides has failed to control the pest and hascaused an increase in environmental pollution. In order to reduce the detrimental effect of the golden snail attack on paddy growth and production, the...
Proceedings Article
International Business in Tourism: Media Promotion Perspective in Industry 4.0
Sri Hartati, Atwar Bajari, Rukmi Juwita
In this era, technologies are fundamental to doing business. The role of technologies in business communications is expanding, and it offers many opportunities. Not only it creates impacts on the internal matters to business, but it also helps to develop social, political, and economic environments....
Proceedings Article
The Consumer Behavior of Children Toward Digital Audiovisual Advertising
Arius Krypton
This study examined the consumer behavior displayed by children toward digital advertising. Children’s marketing is a very competitive domain. In the current era of digitalization, sometimes digital audiovisual advertising is the only medium through which marketers can communicate with children. Hence,...
Proceedings Article
Online Social Support Communication of Breastfeeding Mothers on Facebook Group
Wichitra Yasya, Hardinsyah, Pudji Muljono, Kudang Boro Seminar
Improving maternal and child health is one of the Sustainable Development Goals to be achieved. Breastfeeding is a natural and sustainable strategy to achieving that goal. One factor proven to have a positive effect on breastfeeding behaviour is the optimization of social support. In the age of social...
Proceedings Article
An Experimental Study of Perception by Preschoolers: The Computer Models of Real Objects as Three-Dimensional on the Screens of Touchscreen Devices
S.G. Krylova, Yu.E. Vodyaha
The experimental study presented in the article is the first in our series of experiments aimed at testing the hypothesis that children rely on the characteristics of real physical objects known to them when they perceive computer models of these objects (virtual objects). The dimension was chosen as...
Proceedings Article
National Identity in Business Communication and Professional Ethics
Ildus Islamovich Zaylalov, Venera Rifmirovna Zaylalova
the paper considers the analysis of social and humanitarian research related to the national identity, which has an impact on the structure of business communication and professional ethics in a multinational society. Global processes, integration of different countries, ethnic groups, cultures and civilizations...
Proceedings Article
Evaluation of Women’s Football National Training Program in Asian 2018 Games
Alex Aldha Yudi
The program to improve football’s ability for women must be held as soon as possible. The program is expected to produce soccer players who have good competence in playing football. This periodic research program uses the CIPP model and the context that includes the context, inputs, processes and products...
Proceedings Article
A Case Study on Pseudo-Demand of Document Delivery and the Strategies
Feng Xu, Xiuxia Zhou
This paper finds out various types of pseudo-demands in the process of document delivering through investigating the pseudo-demands from users of document delivery service in the Northeast Normal University Library in 2017 by statistical analysis and comparative analysis. After deeply exploring the underlying...
Proceedings Article
Optical Properties of Fe3O4/Chitosan and Its Applications for Signal Amplifier in Surface Plasmon Resonance Sensor
I. P. T. Indrayana, M. T. Tuny, R. A. Putra, N. I. Istiqomah, Juharni, E. Suharyadi
The Fe3O4/chitosan nanocomposite is one of the attractive functional materials. It can be applied as active material in a sensor system for an instant Surface Plasmon Resonance (SPR) based sensor. This research aimed at investigating the optical properties of Fe3O4/chitosan and its effect on the SPR...
Proceedings Article
Improving Knowledge Sharing Through Idealized Influence Leadership Case from Private Universities in Central Java Indonesia
Suhana, Askar Yunianto, Hasan Abdul Rozak, Lutfika Rachmawati
The aim of the current research is to examine and to analyze the role of idealized influence and contingent reward leadership to knowledge sharing. The ground of the current research is that most of transformational leadership researches focused on 4 dimensions as composite dimensions. Thus, the contribution...
Proceedings Article
Digital Evolution of Consumer Behavior and its Impact on Digital Transformation of Small and Medium Business Sustained Development Strategy
A.A. Ovodenko, G.Yu. Peshkova, O.V. Zlobina
Evolution of consumer behaviour has been stimulated by the boost in digital technologies (DTs) causing transformation in the process of searching for, choosing and purchasing of goods and services by modern consumers – technology savvy users of gadgets. The evolution of consumer behaviour also induces...
Proceedings Article
Chart Application Flowcharts Service as a Marketing Strategy of Education in Vocational Secondary School 2 Salahuddin Malang, Indonesia
Asmaul Kusna, Bayu Angga Mahardika, Desi Retno Nugraheni, Deva Eriyani, Nila Octavia Yulindasari, Salsabila Taftania, Vira Maratus Sholihah, Desi Eri Kusumaningrum
A System flowchart is a chart that shows the overall work flow of the system. This chart describes the sequence of procedures that exist in the system. Through diagrams, it is hoped that a problem in the field of education can be solved by processing and decision steps as the main basis for the work...
Proceedings Article
Current Situation and Performance Evaluation of Innovation and Entrepreneurship Education in Colleges and Universities—A Quantitative Analysis Based on the Survey Data of Beijing-Tianjin-Hebei Region
Shou-jian Zhuang
The purpose of the study is to study the current situation and performance of innovation and entrepreneurship education. In order to speculate on the above research goal, we distributed 6,000 questionnaires and recovered in 5,444, with a recovery rate of 91%. We find that (1) The entrepreneurial performance...
Proceedings Article
Reducing the Digital Divide: What Have Adult Children Done for Their Middle-aged Parents?
Huanhuan Dou, Shizhou Wan
Internet technology has penetrated into daily life; however, disadvantaged digital groups are experiencing more and more difficulties in the context of digitization. A survey was conducted to explore the support of adult children for their middle-aged parents to adapt to digital life in China. The results...
Proceedings Article
Brownian Motion Around Black Hole
Arista Romadani
Brownian motion theory is always challenging to describe diffusion phenomena around a black hole, with the main issue is how to extend the classical theory of Brownian motion to the general relativity framework. In this study, we extended the Brownian motion theory in a curved space-time come from a...
Proceedings Article
The Research on Practice and Strategies of Teaching Supervision in Application-oriented Universities
Huifen Lai, Yufan Diao, Yuhua Wang, Jinwei Zhou
Based on the collection of policy documents and case studies of teaching supervision in application-oriented universities, this paper aims to understand the current situation of teaching supervision in Application-oriented Universities at home and abroad. Combined with the professional construction needs...
Proceedings Article
Cultural Dimension of Network-Based Peer Review in Business Writing Courses
Guiqin Qi
This study investigated students’ perceptions of their interactions in peer review groups in an ESL (English as a Second Language) business writing course supported by network platforms: QQ, Tencent Classroom and Tencent Meeting. To eliminate the reluctance in commenting on peers’ writing under Asian...
Proceedings Article
Calligraphy Education in Academies
A Case Study of Yuelu Academy
Le Hu
Academy education as an important part of Chinese traditional education, it has a very far-reaching impact on Chinese traditional culture. With the development and spread of academy education, academy education has exerted a great influence on the style of Chinese calligraphy. Therefore, the study of...