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Proceedings Article
Improving Business Management Using Digital Tools for Businessman Community of Spanish Mackerel’s Crackers in Pengkol Jepara Indonesia
Ali Shofwan, Sisno Riyoko, Safrizal Safrizal, Fandy Indra Pratama, R. H. Kusomodestoni, Azzah Nor Laila
Spanish Mackerel Crackers is a potential product of many home industries in Pengkol village Jepara. However, those home industries still used manual system in managing their business. The product has distributed and marketed by distributor or buyer directly. There is no digital media for promoting and...
Proceedings Article
Government Strategies in Managing Cash Land in Ampeldento Village Malang District
Sri Untari, Gusti Milenia Shafira, Dwi Putra
Land of the village treasury is one of the village assets that must be optimized in order to improve the welfare of the community. Since the village treasury land in Ampeldento Village has only been used as agricultural land through a rental system, and part of the land is neglected. The creation of...
Proceedings Article
How Does University Support Influence Social Entrepreneurship Intention Among Malaysian University Students?
Siti Daleela Mohd Wahid, Nur Aima Shafie, Salwa Zolkaflil, Perengki Susanto
Scholars have acknowledged the influence of university support on students’ entrepreneurial intention and behavior. However, the extended literature showed the relationship between university support and social entrepreneurship intention to be inconsistent. To further the understanding of this issue,...
Proceedings Article
The Influence of Promotion and Price on Make Over Purchasing Decisions (Case Study on Nusa Putra University Students)
Neng Melan Rahayu, Novita Riyanti, Novia Nirmala Sari
Make Over cosmetic products are a popular local brand in Indonesia. In the highly competitive cosmetics industry, promotion and price are important factors in influencing consumer purchasing decisions. This study aims to examine the effect of promotion and price on purchasing decisions for Make Over...
Proceedings Article
Medical Image Semantic Segmentation Using Deep Learning: A Survey
Ferialle Lahreche, Abdelouahab Moussaoui, Slimane Oulad-Naoui
Biomedical image segmentation has witnessed a significant advancement with the emergence of deep learning (DL) technologies, which become pivotal in medical image analysis. This paper presents a comprehensive review of the evolution and current state of medical image segmentation (MIS) techniques, with...
Proceedings Article
The Influences of Perceived Credibility and Consumer Attitude Towards Purchase Intention of Some by Mi’s YouTube User Generated Content
Rheina Febriane, Wahyudi Wibowo, Yulika Rosita Agrippina
User Generated Content (UGC) has become one of the media to share opinions or aspirations from social media users. One of the social media that can be used for UGC is YouTube. People tend to watch UGC videos regarding product reviews before making the decision to buy a product. One of the products where...
Proceedings Article
The Influence of Customer Experience, Service Quality and Product Variations on Repurchase Intention in Mixue Ice Cream and Tea Products in Batam City
Tasya Mochicha Saputri, Ancala Laras Putri
This study aims to analyze the influence of Customer Experience, Service Quality, and Product Variation on Repurchase Intention on Mixue Ice Cream & Tea products in Batam City. Using a quantitative approach, primary data was collected from 100 respondents selected by purposive sampling, consisting...
Proceedings Article
The Development of Precision Agriculture Design by Using a Smart Sensor for Time Series Forecasting Analysis on Relative Humidity
Zainur Rasyid Ridlo, Sudarti, Joko Waluyo, Dafik
This research aims to design IoT effective and efficient tools for precision agriculture using NodemCu Board for measuring Temperature and Rh (Relative Humidity). The sensor for measuring Temperature and Rh uses DHT 11, a type of sensor DHT 11 using NTC (Negative Temperature Coefficient) as resistance...
Proceedings Article
AI-Driven Marketing Strategies: Understanding and Predicting Consumer Behaviour
T. S. Saranya, Sandeep Kumar Gupta, Gayathri Raj, Preeti Sharma, Rijo S. John
The marketing field has been positively confused by AI (Artificial Intelligence) technology that allows enterprises to characterize better not only their consumer interactions, but to also project their reactions. Marketing has advanced beyond micro and macro demographics as AI provides real-time and...
Series: Advances in Engineering Research
Proceedings Article
Crystal Plasticity Finite-Element Simulation of Ti-6Al-4V Alloy with 3D Polycrystalline Models
Zhi-Hong Wu, Hong-Chao Kou, Bin Tang, Jie Shao, Feng-Bo Han, Jin-Shan Li
Polycrystalline aggregate models are built based on the theory of Voronoi diagram, then crystal plasticity finite element method (CPFEM) is used to study the relationship of microstructures and stress-strain responses in Ti-6Al-4V alloy during uniaxial tensile tests at room temperature. Stress–strain...
Series: Advances in Engineering Research
Proceedings Article
Optimization of Arginine Fermentation Culture Medium on Recombinant Strain of Corynebacterium glutamicum
Hongming Tian
In the recombinant strain Corynebacterium glutamicum ATCC14067-T18-argB, the key kinase (N-acetylglutamate kinase) was expressed with the PEC-T18mob2 plasmid. The ability of producing L-arginine was increased. Aimed at improving the production of L-arginine further, several factors include soya peptone,...
Proceedings Article
The Evaluation of the Acceptance and Intention of Using the Healthy Travel Mobile Guide System
Meichiao Lai, Dan Liu, Yang Lee
This paper aims to evaluate the acceptance and intention of college students to use the mobile guide system by the Unified Theory of Acceptance and Use of Technology (UTAUT) model. Questionnaires were administered to understand the context of use, the factors contributing to the user's willingness to...
Proceedings Article
A Muscle-Specific Rehabilitation Training Method of the Human Shoulder Based on the Optimal Load Orientation Concept
Chao Nie, Zhibin Song, Rongjie Kang, Jian S. Dai
In order to implement the high-efficiency resistance training for a specific muscle of human shoulders using the rehabilitation robots, a muscle-specific rehabilitation training method based on the optimal load orientation concept (OLOC) was proposed. A 3D mathematical musculoskeletal model of the shoulder...
Proceedings Article
Construction and Teaching Reform of Landscape Course
Bingbing Bo
Based on the course characteristics and the development of landscape ecology pattern, this paper analyses the problems in current development of landscape ecology such like discipline characteristic is not obvious, teaching material is not standard, practice is weak, lack of teaching resources and so...
Proceedings Article
Design of the Cognition-based Across Applications Resources Scheduling Scheme for Wireless Sensor Networks
Bingyue Liu, Yong Zhang, Hao Wang
For coping with the problems such as network coverage shrinking or network energy holes, the wireless sensor networks import kinds of functions to perform the intended business thing. Therefore, one network node with limited resources has to support many functions. At present, researchers mostly design...
Proceedings Article
Practice of and Reflection on Construction of Undergraduate Training Quality Assurance System of Colleges and Universities
Congni Qi
In the new period, with the further promotion of reform of higher education, to construct an undergraduate training quality assurance system has become an important part of the reform of higher education, of certain positive impact on the enhancement of the overall education quality of China. This paper...
Proceedings Article
A Study on Developing University Students' Practical Ability and Innovative Ability
Lin Lin
Practical ability and innovative ability are two important abilities of university students. They are playing an increasingly prominent role in talent development and market competition. This paper analyzes connotation, features and development goals of university students' practical ability and innovative...
Proceedings Article
The Professional Curriculum of Normal Class Educational Technology Based on Factor Analysis
Saidong Lv, Yaowen Xia, Jili Xie
Based on the factor analysis, this paper from the student's test scores perspective the normal education technology professional curriculum status firstly. Then it analyzes the existing of the advantages and disadvantages in the curriculum. Finally, it put forward the corresponding courses adjustment...
Proceedings Article
Flexible Querying of Volunteered Geographic Information for Risk Management
Paolo Arcaini, Gloria Bordogna, Simone Sterlacchini
The paper presents an approach to manage Volunteered Geographic Information (VGI) to point out anomalous conditions of the environment. This can help administrators in charge of the governance and maintenance activities of the territory to plan mitigation and safeguard interventions. To this end, a system...
Proceedings Article
Multi-Service Terminal Adapter Applications in Lifelong Learning
Li Gao, Zhichao Du, Xin Li, Yatai Ji, Xupeng Ren, Panpan Li
Taking advantage of ample modern existing telecom network resources, lifelong learning may achieve rapid development and become popular gradually in information society. The resources include the establishment of integrated rural information service platform, modern remote education center and electronic...
Proceedings Article
Analysis on the Relationship Between the RMB Internationalization and the Capital Account Openness
Qinglong Zhang
The benign interaction between the Renminbi(RMB) internationalization and the capital account openness is conducive to steadily push forward the RMB internationalization. The paper studies the relationship between the RMB Internationalization and the capital account openness from three aspects of the...
Proceedings Article
Comparative Study of Librarians in China and America Based on Least Squares and Minitab Analysis
Liping Gao
It is the library that is an indispensable part in the building of advanced culture, the exchanging center of documentation and information, a knowledge base of teaching and scientific research, and second class for people learning knowledge. Moreover, it gives comprehensive and sustained learning opportunities...
Proceedings Article
The Mechanism of Spontaneous Order in Online Knowledge Sharing Community: Taking Wikipedia as an Example
Xiaoyu Li
In the background of information explosion and big data problem, online knowledge sharing communities confront new challenge of the mechanism of knowledge organization and sharing. Several of these communities, especially Wikipedia, base the knowledge sharing mechanism on spontaneous order by community...
Proceedings Article
Operation and Development Models of Dairy Industry in Inner Mongolia of China From Retail Dairy Farmer to Milk Industry Artel
Xingwang Wang, Xiulan Chen, Daming Zhang
Milk Industry Artel is a new development model driving the dairy industry. Retail farmers receive compensation for devolving dairy cattle ownership to Artel. This paper describes retail dairy farmers’ circumstances and analyzes the first demonstration pasture of one of the Artels, Company A. But Milk...
Proceedings Article
Ideological and Political Education Research and Analysis based on Problem Students
Jianhong Li
Educating and converting trouble students is an important task of teachers' work. The educators need to strive for the best, constantly being better; Digest, be able to achieve success one way or another; Completes the labor of duty, honesty and uprightness. Facing the problem of students, educators...
Proceedings Article
The Application of Foreignization and Domestication in the Translation
Lijun Yang
The translation is a trans-cultural exchange, a good communication has become a bridge among different countries day by day along with the frequent intercourse of various countries and various nationalities, and good translation can promote the exchange. The foreignization and the domestication have...
Series: Advances in Engineering Research
Proceedings Article
3D Simulation of the Closed Shell-Electrode Detector
Ming-Fu Feng, Zheng Li
A new structure of 3D detectors has been proposed. In order to separate it from the non-etch-through 3D-Trench electrode detectors, we call it as the Closed Shell-Electrode Detector (CSED, Chinese Patent #ZL201620361767.1). The detector concept of the CSED will be described in detail here. Full 3D simulations...
Proceedings Article
A Contrastive Study on Cultural Connotations of "Red" in English and " " in Chinese and Their Translation Strategies
Jia Nan
Color as one of the important means of human understanding of the world, has a certain physical properties and rich cultural characteristics. The paper aims to analyze the differences of the color of "red" in English and in Chinese and their translation strategies. First, it gives the definition of color...
Proceedings Article
The Relationship between Principal's Leadership and Teachers' Professional Ethics to Teachers' Performance of Public Elementary School
Agustina Rahmi
The purpose of this study is to determine the relationship between principal's leadership and teachers' professional ethics to teachers' performance of public Elementary School in East Banjarmasin District. The employed method was descriptive-quantitative approach. The researcher used validity test and...
Proceedings Article
Research on the Trademark Translation from the Perspective of Culture
Yuhong Wang
This study focuses on the trademark translation from intercultural perspective. By comparing cultural differences between China and western countries and analyzing a number of successful cases of translation of trademarks some suggested measures are put forward that the translation of trademarks should...
Series: Advances in Engineering Research
Proceedings Article
Fabrication of Polymer Film with Low Adhesion and High Hydrophobicity Using Locust Wing as a Bio-template
Yan Fang, Gang Sun, Jing Wang, Yan Zhang, Dandan Jin, Luming Bai
The special wettability and micro/nano-structure of locust wing were investigated by a video-based contact angle (CA) meter and a scanning electron microscope (SEM). The wetting mechanism was discussed from the perspective of biological coupling. Locust wings were used as biomimetic templates to fabricate...
Proceedings Article
The Exploration of Cultivating Mode of Engineering Students’ Innovation Ability
Yongqi Wang, Yang Yang
In this paper, combined with the characteristics of students in local engineering universities and professional educational goals, through teaching program setting, teaching reform, university students innovative projects and university-enterprise co-cultivating mechanism, we explore the innovation ability...
Series: Advances in Engineering Research
Proceedings Article
The Design of the Security Supervision and Evaluation System of Construction Machines and Tools based on the Development of Microsoft Access
Jihan Zhang, Ming Jiang, Kai Liu, Fei Peng, Guangrui Tang
Aiming at the fulfilling the requirements of security supervision and evaluation of machines and tools in transmission and transformation projects, China Electric Power Research Institute(CEPRI) develops a set of high efficiency of supervision and evaluation system with Microsoft Access. This article...
Series: Advances in Engineering Research
Proceedings Article
A Nonlinear System Control Strategy Based on Single Chip Computer
Chunmei Li
A nonlinear model of a liquid level process is obtained on the analysis of its nonlinear characteristics, finding the basis of its nonlinear process parameter correction and a nonlinear system control strategy based on single chip computer is presented. By measuring the liquid level and flow rate, two...
Proceedings Article
Study on data encryption technology in network information security
Jianliang Meng, Tao Wu
The progressive development of computer technology, network information security trend to increasing tensions, as well as all kinds of theft, tampering with and destruction of social development have a higher level of network and information security requirements. Data encryption is to protect the core...
Proceedings Article
Research on M&As performance of iron and steel enterprises based on factor analysis
Aiwei Yin, Congwei Xu
For a long time, market concentration of China's iron and steel industry is at a lower level, which affects the international competitiveness of iron and steel enterprises seriously and caused serious overcapacity. It is imperative to increase the M&As intensity of iron and steel enterprises and improve...
Proceedings Article
Research on Mechanism of Impact of Situational Factors on Brand Community Integration
F. Ren
Existing research mainly analyzed the causes of brand community from the perspective of consumers, and lacked enough attention to the external situational factors influencing the formation of brand community. Therefore this paper analyzes the impact of situational factors on brand community integration...
Proceedings Article
Study on Evaluation System of College Faculty Vocational Capability
Hua Wen
In colleges, the contents of faculty vocational capability evaluation cover numerous aspects, such as competency, organization ability, management ability and teaching ability. Faculty vocational capability best reflects education value. This paper discusses teaching ability of college teachers. Teaching...
Series: Advances in Engineering Research
Proceedings Article
Added Mass of Beam Vibration On Fluid With Finite Amplitude
Ping Liu, Wei Miu
As the strong non-linear characteristic of Naveir-Strokes equation, the theory of fluid-structure interaction (FSI) has a slow progress. This paper solves a two-dimensional FSI problem in which a Euler-beam vibrating in fluid. The beam satisfies Euler-Benelli beam assumption and fluid is a non-vertox,...
Proceedings Article
Study on the Specific Application of Multimedia Research in PE Teaching
Xuanjie Zhou, Qing Sun
The 21st century is an information age, the rapid development of the twenty-first century is the era of multimedia technology. Multimedia era for the community, the country has brought great benefits, but also on the national education put forward new challenges that require the use of multimedia technology,...
Series: Advances in Engineering Research
Proceedings Article
Compensation arithmetic of envelope based on Keystone Transform
Qiuqi Ding, Zhiyu Jiang, Qifu Li, Gang Fu
Envelope interpolation motion compensation algorithm is considered from the time domain, interpolation of the envelope and shift processing. This article first elaborated the principle of Keystone transform, and then analyzed for the presence of the Keystone transform envelope moving the issue of compensation...
Series: Advances in Engineering Research
Proceedings Article
Research of Tourism Information based on Cloud Computing Platform
Yuting Zhang, Lu Cao, Rui Wang, Yang Zhang, Ying Zhang, Junli Wang, Chen Hao, Jie Cao, Jiangmin Tian
With the advent of continuous development of society and the era of mass tourism, tourism is increasingly becoming a major lifestyle of modern people and economic activity in the community, a large tourist information and improving the quality of people's travel, not the traditional travel agency can...
Proceedings Article
Allocation of Fetal Heart Tones During Non-stop Monitoring of Pregnant Women
Ekaterina Kiseleva, Dmitriy Zhdanov, Ivan Zemlyakov, Elena Vaganova, Sergey Yuryev
The article is to study the system of non-stop daily monitoring of the state of the maternal and the fetal circulatory systems using acoustic sensors. After preliminary preparation of the phonocardiogram heart tones of the fetus and the pregnant woman were extracted using Shannon energy. The obtained...
Proceedings Article
Numerical Simulation of Fluid Structure Interaction Between Wave and Steel Pipe Pile Platform in Deep Water
Wenyue Yan, Fengwu Lv
The " "-" " turbulence model and the VOF method of moving interface tracking have been used to generate the wave. By two-way iterative method, the fluid structure interaction between wave and steel pipe pile platform has also been simulated numerically by using ANSYS Workbench. Taking the construction...
Proceedings Article
Practical Research on Creative Graffiti for Children
Li Xu
Children's graffiti express their inner world as an instinctive expression of behavior, a specific language symbols, and a creation of culture and art. Creative graffiti could stimulate children's latent consciousness and train children's abilities. It is an important direction of practical research...
Proceedings Article
Jiao Zhou Yangko during the New Rural Construction
Lei Zhao, Xipeng Zhang
The new rural construction refers to the construction of the economic, political, cultural and social aspects of rural areas under the socialist system, in accordance with the requirements of the new era, and finally realizes the rural construction into economic prosperity, perfect facilities, beautiful...
Proceedings Article
Study on Accounting Treatment of the Third Party Payment Platform
Shuhong He, Lihong Yang
This paper analyzes the accounting treatment environment and major accounting thinking of the third-party payment system on the basis of the operation model of China's third-party payment platform. Besides, problems that the Chinese accounting information quality is easy to be threatened, accounting...
Proceedings Article
Expert reflection in the process of diagnosis of diseases at the extraction of knowledge
Boris Kobrinskii
Reflection of the expert takes among in the process of forming answers to the questions of the cognitive scientist. In medical diagnostics this process including the analysis of disease dynamics. This procedure can be presented in the form of a formula that includes the fuzzy of pathological manifestations,...
Series: Advances in Engineering Research
Proceedings Article
Study on Test Method of Rock Acoustic Emission and Damage Evolution Characteristics Under Triaxial Compression
Yongjie Yang, Depeng Ma, Yanxin He, Luyi Xing
Aiming at the disadvantages of being unable to detect the comprehensive and reliable acoustic emission(AE) signals with acoustic emission detector installed outside the triaxial chamber, reasonable test method is realized with the AE detector installed inside the triaxial chamber based on the communication...
Proceedings Article
Research on the Dialectics in Architecture Design Idea
Xiang Feng
Based on the concept of the architecture theory and comment this paper use the law of the modern architectural design. From the expression technique, creativity and inspiration, function and structure, and the future development trend of construction, etc., the architectural design realize the sustainable...