All of the articles in this proceedings volume have been presented at the International Conference on Multi-disciplinary Academic Research 2025 (ICAR2025) - Advances in Business & Economics, Social Science, Communications & Media (Track 2) during 29-30 September 2025 in Kuala Lumpur Malaysia....

In response to the escalating scale and complexity of humanitarian crises, logistics coordination has become a pivotal factor in ensuring effective emergency response. Despite the active involvement of various agencies in Malaysia, ranging from government entities to NGOs, significant challenges persist...

Basic infrastructure plays a fundamental role in shaping the quality of life and economic activity in any society. In recent years, Nepal has seen significant advancements. However, several critical challenges may remain unresolved. For instance, while infrastructure stability has improved in some areas,...

This research introduces and tests a concise measurement tool designed to assess the economic well‑being of B40 households in the post‑COVID‑19 environment. The instrument encompasses three core constructs: Financial Well-Being (FWB), Daily Spending Pattern (DSP), and Basic Government Effectiveness (BGE)....

This study investigates the relationship between accessibility and customer satisfaction in online shopping among SMEs in Malaysia. Focusing on Generation X, Y, and Z consumers in the Klang Valley, data were collected from 202 respondents via a structured survey and analysed using SPSS (correlational...

The purpose of this study is to assess the implementation of adaptive co-management in fisheries management based on local wisdom as an effort to enhance socioeconomic conditions and preserve marine resources. This research is expected to play an important role in bridging the gap between scientific...

This paper investigates how Malaysia and India incorporate the Sustainable Development Goals (SDGs) into their operations. The alignment of sustainable corporate practices was identified and measured. The authors employed a qualitative research design to analyze data collected from numerous industries....

This conceptual paper examines the potential impact of digital business transformation on the economic outcomes of Bumiputera B40 entrepreneurs in Malaysia. Positioned within the bottom 40% of household income earners, this group faces structural challenges such as limited access to capital, inadequate...

Several structural challenges in the border region between West Kalimantan and Sarawak include geographical isolation, lack of basic socio-economic infrastructure, disparities in public service delivery, and low economic growth. These conditions necessitate affirmative and innovative development policies...

This study examines the key factors influencing consumer trust in Halal assurance, which is critical for the credibility and sustainability of the global Halal industry. A structured quantitative survey was conducted among consumers at Universiti Poly-Tech Malaysia (UPTM), yielding 188 valid responses...

Malaysia’s manufacturing sector has long been a major contributor to national economic growth. There are limited evidence exists on how Malaysia’s comparative advantage in manufactured exports has evolved in recent years. This study examines changes in Malaysia’s manufacturing competitiveness from 2020...

This study explores strategies for enhancing farmers’ human capital and awareness to improve the adoption of digital agricultural insurance in multi-hazard-prone areas of Kulon Progo, Indonesia. As a disaster-prone region frequently impacted by floods, droughts, and pest outbreaks, Kulon Progo’s rice...

This research explores how ethical management supports sustainability in the era of the 4th Revolution, focusing on selected social enterprises. As technology advances rapidly, businesses face the challenge of balancing innovation with social and environmental responsibilities. Social enterprises, which...

This study investigates the transformative potential of Digital Twin (DT) technology in the Halal supply chain, focusing on its role in enhancing traceability, ensuring compliance, and improving operational efficiency. Drawing on a qualitative research approach, insights were collected through interviews...

Technological advancements, particularly the proliferation of the Internet, have significantly transformed global market dynamics by enabling seamless connectivity between businesses and consumers. As a result, online shopping has become increasingly preferred over traditional retail, driven by fast-paced...

The global demand for natural and organic cosmetics has gown significantly, driven by raising environmental awareness and consumer preferences for sustainable products. In Malaysia, a culturally diverse market with increasing ecological concerns, the adoption of green cosmetic products presents both...

This study aims to explore how community perceptions shape the institutional reputation of University Poly-Tech Malaysia (UPTM) and Kolej Poly-Tech MARA (KPTM) within the urban contexts of Cheras and Bangi. The purpose is to assess the extent to which local awareness, recognition, and communication channels...

In today’s digitally driven marketplace, customer perception of value propositions plays a crucial role in determining brand loyalty. This paper explores how digital marketing initiatives shape consumers’ understanding of brand value and influence their loyalty behavior. By utilizing digital platforms...

Artificial intelligence (AI) is a key factor which significantly changes production and consumption of media including in the scope of journalistic practices. There are three aspects which determine and affect journalistic practices including aspect of journalist integrity, aspect of the journalist duty...

The Korean Wave, or Hallyu, has become a global phenomenon in popular culture, driven by globalisation and increasingly embraced by Indonesian youth. In response, efforts to adapt traditional arts into contemporary formats have grown in the digital era, particularly through social media platforms. This...

Since the direct presidential and vice-presidential elections were implemented, the campaign model in political contests in Indonesia had been a monologue in the form of grand campaigns and giving money/gifts/social assistance. This campaign model was broken by the dialogic campaign model practiced by...

In an era marked by heightened public awareness of social, environmental, and ethical issues, Corporate Social Responsibility (CSR) becomes a vital element of strategic corporate communication. Stakeholders nowadays expect companies to communicate such efforts transparently and convincingly. Hence, CSR...

The fluctuation of stock prices is influenced by various internal factors, such as tax policies and earnings per share, as well as external factors including economic conditions and political situations. These nonlinear and volatile characteristics present significant challenges for accurate prediction....

This research investigates the correlation between perceived organizational support (POS) and employee motivation (EM) among retail employees in Kuala Lumpur. Due to the rapid and customer-focused dynamics of the retail sector, sustaining elevated employee enthusiasm is a persistent concern. Despite...

This article examines how concertgoers interpreted batik during SMTOWN Live 2023 SMCU PALACE @ Jakarta. Held to commemorate 50 years of Indonesia–South Korea diplomatic relations, the concert encourages attendees to wear batik as the dress code. Data gathered using Latent Dirichlet Allocation (LDA) topic...

This study develops an innovative digital approach to the food distribution system in Indonesia by utilizing QRIS as the core mechanism for transactions. The proposed system uses the Number of Family Registration Card (Kartu Keluarga) as the primary data key for distribution and integrates digital financial...

The emerging of informal digital communication platforms such as WhatsApp, Microsoft Teams and Telegram has increasingly replaced conventional formal channels, transforming how tacit knowledge flows and is managed. The context of this communication is well-rich with unique experiences, intuitive and...

The empowerment of Micro, Small, and Medium Enterprises (MSMEs) requires an integrated cross-sector collaboration. However, key stakeholders such as government agencies, state-owned banks, and NGOs have largely operated in silos when implementing empowerment initiatives. This study aims to analyze the...

The issue of misrepresentation in the aspect of marginalisation of the indigenous, who are often seen as backward compared to those outside, has also often been debated and discussed in past studies. In addition, the neglect of professional governance by the organisational staff towards them is also...

This study explores a significant yet under researched issue: the low level of tax literacy among non-accounting Technical and Vocational Education and Training (TVET) students in Malaysia. These students often graduate directly into self-employment or the gig economy but receive little to no formal...

This study aims to explore how teenager’s express nationalism through the use of batik on TikTok. Using a qualitative approach and a case study design, the research involved two key informants, 20-year-old students who actively create and share batik-related content on TikTok. Data were collected through...

This study explores the influence of new media, particularly social media, on interpersonal communication among university students. The rapid growth of digital platforms has redefined how individuals form connection, exchange information, and construct meaning. By drawing upon Complexity Theory which...

The purpose of this study was to determine impact Special Voluntary Disclosure Program (SVDP) participation in Pasir Salak, focusing on how tax compliance, tax knowledge and tax penalty might impact SVDP participation. The determinants that serve as the independent variables are tax compliance, tax knowledge...

The evolution of the role of the company secretary has shifted from an administrative role to a governance advisor. Company secretary, as the guardian of governance, is significant to the organisation because it plays a more strategic role in promoting organisational transparency, ensuring regulatory...

WhatsApp has become a fundamental means of communication among students, serving both social and academic purposes. This study examines the role of WhatsApp in shaping communication dynamics among students enrolled at three different types of institutions: private universities, university colleges, and...

This study explores the visualization of the Indonesian inheritance philosophy “Segendong Sepikul” through Wayang Beber using augmented reality technology. The project aims to digitally preserve local cultural heritage while enhancing public understanding and engagement with traditional philosophical...

Access to financing continues to pose significant challenges for women entrepreneurs, particularly in developing countries. In response, the DanaNITA program by Majlis Amanah Rakyat (MARA) was established to support Bumiputera women entrepreneurs through targeted financial assistance aimed at improving...

Women’s economic empowerment is a key driver of Malaysia’s socio-economic growth, particularly in the entrepreneurial sector, which plays a vital role in fostering innovation, job creation, and inclusive development. Despite significant progress in education and health, as highlighted by the Malaysia...

The pattern of changes in student numbers in public elementary schools is a strategic issue that affects the effective distribution of educational resources, particularly in Lima Puluh Kota Regency. Imbalances in student growth or decline across schools can impact the need for teaching staff, classroom...

This paper examines the extent to which religious commitment and motivation can influence the act of reporting misconduct behaviour towards whistleblowing within a conceptual framework. Self-Determination Theory (SDT) is used as the basis for developing a conceptual framework that has been tested through...

This study explores how Muslim users present themselves on faith-based online dating platforms using evaluative language shaped by Islamic and cultural values. Guided by Appraisal Theory (Martin & White, 2005), the research focuses on how affect, judgment, and appreciation are used in self-descriptions...